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    H&M

H&M

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Overview

H&M has a rating of 2.0 stars from 802 reviews, indicating that most customers are generally dissatisfied with their purchases. Reviewers complaining about H&M most frequently mention customer service, online shopping, and credit card problems. H&M ranks 92nd among Discount Clothing sites.

  • Service
    134
  • Value
    127
  • Shipping
    119
  • Returns
    111
  • Quality
    125
Positive reviews (last 12 months): 12.5%
Positive
1
Neutral
1
Negative
6
View ratings trends
68
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How would you rate H&M?
Top Positive Review

“Fall of 2023.”

Bojing C.
9/5/23

I really like the corduroy jackets and flannel shirts from the new collections. Those items are timeless classics just like jeans. Seems like they will always be in fashion. It's also great that I don't have to spend a lot of my money on such quality clothing.

Date of experience: 9/5/23
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Top Critical Review

“A Disappointing Experience- Buyers Beware!”

Jason B.
10/15/24

"I strongly advise against purchasing from H&M based on my recent experience. Earlier also I ordered, they delivered unbranded jeans instead of the H&M brand, and in my recent orders, they have sent jeans with the wrong length with the right tag. Is H&m has become fraud now? Be ready for it. I always order 29/30 slim jeans it fits me well. But now the jeans they provided me is too short in length. I've bought 7-8 pairs by now, thinking it was just a mistake, but the customer care team keeps insisting it's my fault, customer care thinks I am a liar essentially ignoring my concerns. For anyone considering H&M, be prepared for inconsistent product quality, careless mistakes, and unresponsive customer service. Shopping here may feel like a gamble—you're left wondering if you'll even get what you paid for. Don't waste your time and money on a brand that fails to deliver on basic expectations."

Date of experience: 10/15/24
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Reviews (802)

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Reviews that mention popular keywords

customer service (245) gift card (17) store credit (8) return policy (18)
Thumbnail of user rosew652
Australia
1 review
1 helpful vote
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October 18th, 2022

I really love their summer collection, bought there some shirts and quality is amazing. Always a big fan of their bright colors.

Service
Value
Shipping
Returns
Quality

Date of experience: October 18, 2022

Thumbnail of user kimi162
New Jersey
1 review
2 helpful votes
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April 10th, 2022

Apparently you can't return bras anymore. But yet you can try them on in
The store and not purchase. That makes NO SENSE. THEY LOST ME and MY KIDS AS CUSTOMERS. NO MORE H& M for us!

Date of experience: April 10, 2022

Thumbnail of user kristind21
3 reviews
8 helpful votes
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July 27th, 2017

2017 Summer Collection is not as good as 2016 but it still worth the money. They should focus again on designers

Date of experience: July 27, 2017

Thumbnail of user annl12
Virginia
1 review
2 helpful votes
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May 13th, 2014

I always love their cloth
The quality is very nice
And if you can catch one of their 50% sale it is very affortable
However i had problem with their online order when i didnt recieve one of their item because they ran out of stalk
I was able to get a refund
This was upsetting because i only ordered two things and i paided 7$ for shipping thinking it was for 2 item and not 1

Date of experience: May 12, 2014

Thumbnail of user marieb82
New York
11 reviews
0 helpful votes
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April 7th, 2016

H& M stores are alright with pricing and products. The staff are always willing to help. They should have more varieties.

Date of experience: April 7, 2016

Thumbnail of user cynthiam132
New Mexico
1 review
1 helpful vote
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November 3rd, 2017

I bought about 5 maternity items from h&m first time I washed them in delicate they all shrunk, black pants faded!

Date of experience: November 3, 2017

Thumbnail of user dustinm43
Georgia
2 reviews
0 helpful votes
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April 24th, 2017

Website is an awful ecommerce experience. It doesn't allow you to ship your order as a gift or to another address.

Date of experience: April 24, 2017

Thumbnail of user jenniferb4329
Utah
1 review
0 helpful votes
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December 10th, 2022

So I got a notification letting me know that my package was delivered yesterday, but no package. Thanks for ruining Christmas

Products used:
Customer service sucks don’t purchase from this company online.

Date of experience: December 10, 2022

Thumbnail of user blakei9
Canada
5 reviews
11 helpful votes
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October 9th, 2020

I like the price and quality. Customer service is not the best but overall happy. Usually get things on sale.

Date of experience: October 8, 2020

Thumbnail of user holidzec
California
1 review
0 helpful votes
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October 24th, 2020

I will never order from H & M again. I ordered something 10/3 and still havent received it. Just awful.

Date of experience: October 24, 2020

Thumbnail of user cp162
Texas
1 review
1 helpful vote
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March 2nd, 2019

H&M sent the wrong item in my very 1st order from them. Let's see how fast they fix it and how much they charge me for their mistake.

Date of experience: March 2, 2019

Thumbnail of user thegisele1
Florida
1 review
1 helpful vote
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April 3rd, 2023

Why do you do product launches with no product availability? Terrible inventory management! FRUSTRATING!

Date of experience: April 3, 2023

Thumbnail of user debbik10
Canada
2 reviews
1 helpful vote
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January 26th, 2022
Verified purchase

I ordered a couple of coats. It took a few weeks before they shipped. I then got an email that Purolator attempted delivery but that was a falsehood. I ordered online to avoid exposure to COVID. I'm home 98% of the time. I contacted H&M 3x. I was told 2x that Purolator would attempt to deliver again which conflicts with the email I got. I was assured they absolutely would try again. Being that they never actually tried the first time I was sceptical. I called a third time and spoke to a "manager". Good lord! Absolutely no customer service skills whatsoever. She couldn't keep her story straight as to how they shipped it. She would not contact the courier. She didn't care that I didn't have it or if I didn't get it. She didn't care if she lost a customer. She just didn't care about anything at all. I'm out the money I paid and have nothing but a headache to show for it. This company is poorly organized and if Dominique is representative of their management they can't be trusted to do anything right or care. Save your money. I used to shop in store regularly. I can't support this company at all. Years as a customer and on my first online order they have destroyed my trust. Avoid avoid avoid!

Tip for consumers:
This company is frustrating to deal with and don’t care about customers at all. If you actually get your products your lucky apparently. It doesn’t appear to be their goal based on customer service I received.

Products used:
Coats never received!

Service
Value
Shipping
Returns
Quality

Date of experience: January 26, 2022

Thumbnail of user shaniquac
GB
6 reviews
4 helpful votes
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July 23rd, 2015

Hennes fashion is not that great and they take a lifetime to deliver I've literally given up on them, I just choose not to shop here anymore.

Date of experience: July 23, 2015

Thumbnail of user stephanieg20
Oregon
5 reviews
2 helpful votes
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November 30th, 2015

They have nice styles and fabrics, mostly good prices, and I was impressed that they give a 15% discount if you bring in used clothing to donate.

Date of experience: November 30, 2015

Thumbnail of user tonyc347
New York
1 review
0 helpful votes
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September 19th, 2019

I wish i can give H&M a 10 star rating. They have very fashionable clothing for an reasonable price.

Date of experience: September 17, 2019

Thumbnail of user samh357
Georgia
1 review
0 helpful votes
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May 10th, 2020

Shipping takes forever seriously regret this purchase. It's been over two and I still haven't received any shipping information.

Date of experience: May 10, 2020

Thumbnail of user annal113
GB
1 review
0 helpful votes
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August 20th, 2016

Abserloutely awful! I Ordered three pairs of jeans, one size 24 in waist and 30 in leg, and two others 25 in waist and 30 in leg. According to the size guide, I should fit a 24/30 in excess. However when they arrived I tried them on and couldn't even half get into the 24/30, ridiculously small, looked like kidswear. The two 25/30 jeans I got (I already have some jeans 25/30 that are quite big on me) also did not fit and were waaay too small. No continuity between size in this store, all seem to mean something different for each item. Make online shopping very hard. As someone with a 23.5 inch waist, H and M seems to think I need to wear a 26 inch jean (which I havent yet had time to try so may also be small).

Along with that delivery awful. Waiting for my delivery this morning, I sat near the door reading (so as not to miss the doorbell). Nothing. Until an amazon delivery arrived, and I saw my H and M package strewn on the floor in front of my house. There way no knock or wring of the bell (and our bell is very loud). Very dissapointing! If I was out/ not had the amazon delivery it could have easily been stolen! >:(

DO NOT ORDER ONLINE WITH H AND M

Service
Value
Shipping
Quality

Date of experience: August 20, 2016

Thumbnail of user laurac1371
Canada
1 review
0 helpful votes
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December 22nd, 2020

I order a red sweater for the winter time and it arrived over a month of ordering it and they charged me twiced $50 each time and when I email them about it they didnt reply I gave up after two weeks
Also be AWARE when they say theyll return your money during the summer I couldn't pick up my order so they say after 5 days theyll return the money they never did

Date of experience: December 22, 2020

Thumbnail of user lizc103
North Carolina
1 review
1 helpful vote
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July 8th, 2018

Everything I MEAN EVERYTHING I e bought from them shrinks. I only hand wash. I don't even get to line dry. I wear mediums and the shirts shrink so small that my 10 year old can't even wear them!

Date of experience: July 8, 2018

Thumbnail of user pias10
California
1 review
0 helpful votes
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January 7th, 2020

The worst customer service. I am from Sweden but H&M USA is the worst organization ever. Even thou I changed my old adress on my account, and they charged my card on my updated adress, they still went ahead and sent my 650USD worth of order to my old adress(4 years old). When you call them do NOT expect them to be helpful or apologize. To them you are just a jerk who made an order and they sent it out wherever they want to. And then she asked me if I wanted to do a new order - hell no, so you can send it to the wrong adress AGAIN? Spoke to *******@customerservice and then the manager Sharell. Why bother having a customer service WHEN THERE IS NO SERVICE AT ALL!

Date of experience: January 7, 2020

Thumbnail of user shanr30
North Carolina
1 review
0 helpful votes
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November 20th, 2022
Verified purchase

I brought a cardigan from this company on 11/08. I received shipping information shortly afterwards and was notified that my package will be delivered via Pitney Bowes. Excited to receive the items I paid for, I tracked my package daily. Fast forward to the 16th, Pitney bowes indicated that my package was delivered to my apartment when in fact it WASN'T. I was home all day and no one never knocked on my door nor left a package. Now I know this isn't H&M fault so I reached out to the shipping company but never heard back from them. Then, I proceeded to reach out to H&M. They indicated that I will get a refund (see screenshot for reference). However, when I checked my email, it stated that I will get a refund after they have received the item (see screenshot for reference). How can I ship something back to you all when I NEVER RECEIVED IT IN THE FIRST PLACE. If I don't get a refund, I will take this to my bank to dispute the charges. In the meantime, I will never shop with this company again because Pitney Bowes is absolutely horrible. Here's a piece of advice, please work with a more reputable shipping company.

Date of experience: November 20, 2022

Thumbnail of user laurieg102
Texas
3 reviews
1 helpful vote
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January 11th, 2020

One of my favorite places to shop. Reasonable prices and always a good selection of fashion clothes!

Date of experience: January 11, 2020

Thumbnail of user travisyolandab
Missouri
5 reviews
14 helpful votes
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July 26th, 2016

Many people do not know the history of H&M! I can appreciate D. Versace designers creating H&M with with middle class budgets in mind!

Date of experience: July 25, 2016

Thumbnail of user rimmaj
New Jersey
3 reviews
0 helpful votes
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September 28th, 2019

This store is the perfect combination of price and quality. I like the service. You can find quite good things from nice quality materials.

Date of experience: September 27, 2019

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