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H&M

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Overview

H&M has a rating of 2.0 stars from 802 reviews, indicating that most customers are generally dissatisfied with their purchases. Reviewers complaining about H&M most frequently mention customer service, online shopping, and credit card problems. H&M ranks 92nd among Discount Clothing sites.

  • Service
    134
  • Value
    127
  • Shipping
    119
  • Returns
    111
  • Quality
    125
Positive reviews (last 12 months): 12.5%
Positive
1
Neutral
1
Negative
6
View ratings trends
68
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How would you rate H&M?
Top Positive Review

“Fall of 2023.”

Bojing C.
9/5/23

I really like the corduroy jackets and flannel shirts from the new collections. Those items are timeless classics just like jeans. Seems like they will always be in fashion. It's also great that I don't have to spend a lot of my money on such quality clothing.

Date of experience: 9/5/23
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Top Critical Review

“A Disappointing Experience- Buyers Beware!”

Jason B.
10/15/24

"I strongly advise against purchasing from H&M based on my recent experience. Earlier also I ordered, they delivered unbranded jeans instead of the H&M brand, and in my recent orders, they have sent jeans with the wrong length with the right tag. Is H&m has become fraud now? Be ready for it. I always order 29/30 slim jeans it fits me well. But now the jeans they provided me is too short in length. I've bought 7-8 pairs by now, thinking it was just a mistake, but the customer care team keeps insisting it's my fault, customer care thinks I am a liar essentially ignoring my concerns. For anyone considering H&M, be prepared for inconsistent product quality, careless mistakes, and unresponsive customer service. Shopping here may feel like a gamble—you're left wondering if you'll even get what you paid for. Don't waste your time and money on a brand that fails to deliver on basic expectations."

Date of experience: 10/15/24
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Reviews (802)

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Reviews that mention popular keywords

customer service (245) gift card (17) store credit (8) return policy (18)
Thumbnail of user amyc395
California
1 review
2 helpful votes
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November 10th, 2018

Has some great clothing and wouldn't say the quality is that bad. However some pricing can be too high, best to shop n sales.

Date of experience: November 8, 2018

Thumbnail of user yousifa16
Virginia
1 review
1 helpful vote
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October 3rd, 2020

Ordered a pair of shorts on the 17th, still nothing. Can't get a refund too, I got scammed For $20...

Date of experience: October 3, 2020

Thumbnail of user amandaw663
Canada
1 review
0 helpful votes
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November 18th, 2020

I ordered my items on Oct 4th (trying to beat the Christmas rush!). Today is Nov 18th and I have still not received my parcel, or a refund!

Date of experience: November 18, 2020

Thumbnail of user ashaa23
Canada
1 review
2 helpful votes
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April 16th, 2021

AWFUL CHEAP LYING COMPANY. On March 22 2021 I placed an order for over $230 worth of clothing from H&M online. It says delivery would be delayed but after April 6th rolled along I emailed to ask what is happening with my order. They said there's still a delay and it would ship soon. Later that day I got an email saying it was shipped AND delivered all on the 6th of April. The package was no where to be found. I contacted the company on the 12th and they never responded. I contacted them multiple times by email then they finally replied and sent me a refund for my money. I was so mad because they admitted it was a warehouse issue and that means they didn't even send the package in the first place. So this tracking info was FAKE and I will never receive the items I ordered. NOW 5/12 items I ordered are OUT OF STOCK! Pissed off b/c they only gave me 25%Off. DISGRACEFUL COMPANY. They always have these delays and they lied to me about my package being shipped. It was all fake b/c they didn't EVEN send the package!

Service
Value
Shipping
Returns
Quality

Date of experience: April 16, 2021

Thumbnail of user danielp138
Czechia
5 reviews
9 helpful votes
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March 13th, 2017

Great store, solid prices... they have great clothing, but everything i bought from their store went out of fashion in one season... sucks!

Date of experience: March 13, 2017

Thumbnail of user demiw1
California
1 review
4 helpful votes
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November 4th, 2015

Almost every time I get anything from H&M, it falls apart, frays, and pills. Clothes from cheaper places last longer. I'm over H&M.

Date of experience: November 4, 2015

Thumbnail of user benjaminl364
Cambodia
2 reviews
2 helpful votes
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July 18th, 2022

I really like H&M's clothes. It was a very good store, I recommend it to everyone. The price, quality and excellent customer service.

Tip for consumers:
-

Products used:
Jackets

Service
Value
Shipping
Returns
Quality

Date of experience: July 18, 2022

Thumbnail of user anetak3
Czechia
1 review
2 helpful votes
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November 30th, 2018

Very nice store with a lot of clothes to choose from at affordable prices. The clothes arrived fast and were a great fit

Date of experience: November 29, 2018

Thumbnail of user shwetab11
India
1 review
0 helpful votes
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January 22nd, 2021

Awful online services as far as return of products is concerned will never shop online.It has become so difficult to return a product.

Date of experience: January 22, 2021

Thumbnail of user vals61
Florida
1 review
2 helpful votes
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May 1st, 2020

I used love H&M until I purchased a pair of pants that ruin my leg (literally destroyed it). The zipper was defective and had one edge that was very sharp which I did not notice until one day I was putting them on and the zipper scraped along my leg. It was painful and got infected. I had to miss work and go to the doctor for tetanus shot as well as medication. Still today I have to buy scar creams to try to reduce the appearance of the scar on my leg and I still experience some pain at times. It looks horrible. The worst part of this is that company ignored the claim I made through their costumer service (which they stated that was the best way). After streaming me along and ignoring me at time (I had to write multiple emails), pretending they were going to do something to make the situation right, nothing happened! They did nothing to help me with the bills or to rectify this wrong. They are dishonest and are a scheme. H&M lends me to believe that I would have been compensated for this wrong and nothing came from it. In the end, after going back and forth, asking for a response after being ignored, they eventually stated that they were not responsible because they got the zipper from China. China? Did I go there to purchase these pants? NO I brought them from H&M and they are responsible for the products they sell. They stated they would send a letter from their CEO with the company's information to solve this. They NEVER did! I kept asking and asking. If I knew better, I would have NEVER shopped here. They are a horrible company that does not treat their customers well. Reconsider shopping elsewhere please. I still have pain and I am paying to care for this injury on my own. They do not care about you! No fashion item is worth this. My leg will NEVER be the same again! I no longer shop at H&M and would not recommend that you do either!

Date of experience: May 1, 2020

Thumbnail of user amp4
California
1 review
2 helpful votes
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September 20th, 2018

I recommend you shop from China instead of H&M located in USA, as you will definitely get your package even a week later than the package from China. CUSTOMER SERVICE IS HORRIBLE

Date of experience: September 20, 2018

Thumbnail of user henryj174
India
9 reviews
0 helpful votes
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October 28th, 2020

Good customer service is offered by H&M. Feel comfortable. Reasonable pricing and always a good choice.

Date of experience: October 28, 2020

Thumbnail of user lizd17
Texas
1 review
4 helpful votes
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November 6th, 2015

I'd been waiting & anticipating the Balmain x H&M release for over a month. I'd planned to make my purchase via H&M phone customer service line. I'd well prepared for the online/phone frenzy the morning of the release.

After many attempted calls & getting busy signals to get threw I finally was put into the que to speak to a CS agent. After waiting 30 minutes to speak to an agent I had my desired item numbers ready to go for a quicker checkout process. After giving the agent my credit card information for a perfectly functioning credit card I was told it was declined. I told the agent there was nothing wrong with the card and to run it again jus for her to tell me it was still declined. I called my credit card company (Amex) while this H&M cs agent was on the phone & was told my Amex that they were approving all her attempts to process my order.

I used 5 more credit cards trying to make this very anticipated purchase & all were being declined although this was not possible.

I called back 4 times in a desperate attempt to buy my items & was giving terrible customer service by the very careless, unapologetic insensitive H&M customer service reps. I was told they didn't know why the transactions were being declined and they could not and would not do anything about my situation. Not to mention the first agent hung up in my face.

To add fuel to the fire I now have 14 pending transaction on my Amex card alone, totally thousands of dollars for merchandise I will never receive. But how could there be pending transaction on my credit cards when I was told they were being declined¿?

Needless to say, I've never experienced such a false technicality dealing with any merchant in the past. Nor such terrible customer service when this was a huge error on the part of H&M.

You would think such a big company would have proper credit card processors. I ended up with not one item from the collection. Jus thousands of dollars pending on my credit cards.

Date of experience: November 6, 2015

Thumbnail of user marb8
Spain
5 reviews
5 helpful votes
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May 3rd, 2016

Anytime ireally like something they dont have it at stock or it is too expensive including delivery expenses.

Date of experience: May 3, 2016

Thumbnail of user nitajack67
Texas
1 review
0 helpful votes
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April 19th, 2023

DO NOT ORDER FROM THEM. JUST DON'T DO IT! SAVE YOURSELF THE HASSLE.
Try Target or Nordstrom Superb Customer Service!
The End

Date of experience: April 19, 2023

Thumbnail of user mildak2
Illinois
2 reviews
0 helpful votes
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November 1st, 2022

Waiting month of my items... so disappointed... some clothes for my children, so when I get them, they will already be small

Service
Value
Shipping
Returns
Quality

Date of experience: November 1, 2022

Thumbnail of user ariaf1
Netherlands
4 reviews
0 helpful votes
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September 1st, 2016

I found one pants on the website and they have shipped me wrong size, but after I washed them they feet ok.

Date of experience: September 1, 2016

Thumbnail of user odoa
Canada
1 review
0 helpful votes
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December 10th, 2022

Singled me and my sister ma out since we were blacks and could not appologise even after seeing that they were wrong.

Tip for consumers:
Stay away from H&M in Guilford Mall Surrey BC Canada. The staff are racist.

Service

Date of experience: December 10, 2022

Thumbnail of user damni
Malaysia
1 review
0 helpful votes
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January 31st, 2021

All the cards can be used in all the merchant, except for H&M. Have to do a refunding call again (third times).

Tip for consumers:
no idea

Products used:
none

Service
Value
Shipping
Returns
Quality

Date of experience: January 31, 2021

Thumbnail of user saraa176
GB
1 review
1 helpful vote
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March 12th, 2019

I've been served from GUSTAV IN BRIXTON he helped me regarding an item. The price that was written in the label did not appear in the system and he sorted out better than a manager. Thank you Gustav

Date of experience: March 11, 2019

Thumbnail of user nouvela
Australia
1 review
3 helpful votes
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December 17th, 2015

I have just been to HM store here in Melbourne and had a very unpleasant experience with their manager's service recovery. I was gonna buy this black blazer shirt that I thought was $30 (with tag on full price of $39.94) size 10. But ended up not. What was interesting here, They have a size 6 of the same jacket tagged for $30 SALE! I asked the lady manager if i can have the same amount coz obviously they are same product however different sizes--Out of my surprise she said NO and she cant coz that size is taged as it is. If i was her I couldve given it the same sale price to the customer bec its Christmas anyway plus I do not see the point of having the other one on sale and not the other size SO STUPID PEOPLE!, why do u have to fool your customers with pricing "Cmon! HM!
Yes They have great clothes but BE CAREFUL and BE wise when you shop here, they mislead customers by their tags and sale prices PLUS-- few people here can be very unpleasant. The guy at the female fitting room was very friendly. Just HIM the people at the counter were Unprofessional.

Date of experience: December 17, 2015

Thumbnail of user ilonag1
GB
1 review
0 helpful votes
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May 29th, 2017

Your app is just dissaster! From two hourse trying to buy clothes for my baby girl! I gave up already going to Next!

Date of experience: May 29, 2017

Thumbnail of user samiag3
Algeria
1 review
0 helpful votes
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February 26th, 2021

I like what they offer. The clothes are of high quality and it (quality) remains the same even after doing laundry.

Service
Value
Shipping
Returns

Date of experience: February 26, 2021

Thumbnail of user adriennen2
GB
5 reviews
1 helpful vote
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December 3rd, 2015

I love shopping with H&M, their service and prices are the best. I stay in their stores for hours at a time. Love it xxx

Date of experience: December 3, 2015

Thumbnail of user annav15
Ukraine
10 reviews
22 helpful votes
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December 1st, 2016

The upside: small sizes available, no need to compromise. The downside: hard to find things that don't look like trash.

Date of experience: December 1, 2016

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