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H&M

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Overview

H&M has a rating of 2.0 stars from 802 reviews, indicating that most customers are generally dissatisfied with their purchases. Reviewers complaining about H&M most frequently mention customer service, online shopping, and credit card problems. H&M ranks 92nd among Discount Clothing sites.

  • Service
    134
  • Value
    127
  • Shipping
    119
  • Returns
    111
  • Quality
    125
Positive reviews (last 12 months): 12.5%
Positive
1
Neutral
1
Negative
6
View ratings trends
68
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How would you rate H&M?
Top Positive Review

“Fall of 2023.”

Bojing C.
9/5/23

I really like the corduroy jackets and flannel shirts from the new collections. Those items are timeless classics just like jeans. Seems like they will always be in fashion. It's also great that I don't have to spend a lot of my money on such quality clothing.

Date of experience: 9/5/23
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Top Critical Review

“A Disappointing Experience- Buyers Beware!”

Jason B.
10/15/24

"I strongly advise against purchasing from H&M based on my recent experience. Earlier also I ordered, they delivered unbranded jeans instead of the H&M brand, and in my recent orders, they have sent jeans with the wrong length with the right tag. Is H&m has become fraud now? Be ready for it. I always order 29/30 slim jeans it fits me well. But now the jeans they provided me is too short in length. I've bought 7-8 pairs by now, thinking it was just a mistake, but the customer care team keeps insisting it's my fault, customer care thinks I am a liar essentially ignoring my concerns. For anyone considering H&M, be prepared for inconsistent product quality, careless mistakes, and unresponsive customer service. Shopping here may feel like a gamble—you're left wondering if you'll even get what you paid for. Don't waste your time and money on a brand that fails to deliver on basic expectations."

Date of experience: 10/15/24
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Reviews (802)

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Reviews that mention popular keywords

customer service (245) gift card (17) store credit (8) return policy (18)
Thumbnail of user briano305
GB
1 review
0 helpful votes
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September 29th, 2020

Low quality of products recently, defects are often found, and prices are very high, while the quality is almost none.

Date of experience: September 29, 2020

Thumbnail of user vanessac163
GB
2 reviews
2 helpful votes
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July 10th, 2019

Excellent prices and clothes in fashion trend all the time, I love buying clothes here for me and my son.

Date of experience: July 9, 2019

Thumbnail of user umay7
Illinois
1 review
0 helpful votes
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July 18th, 2022

Need a H&M store in lincolnwood mall. I always shop from them now they gone from Northbrook mall. Very hard to go downtown.

Date of experience: July 18, 2022

Thumbnail of user maryc870
Ukraine
3 reviews
0 helpful votes
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April 22nd, 2019

I spend a lot of money buying stuff from this shop. Quality is the best for it's money. Definitely recommend this shop to others.

Date of experience: April 22, 2019

Thumbnail of user wanyuw
Thailand
11 reviews
67 helpful votes
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May 29th, 2013

I am a huge fan of their clothing line. It is just now available in parts of Asia so it is very trendy here.

Date of experience: May 29, 2013

Thumbnail of user jasminet15
Texas
1 review
5 helpful votes
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September 12th, 2015

I have problems with checking out at HM website for several days. Among 20 times of attempting, 2 out of them would go through. I called their 855 many times as they would remembered me and my phone number. Most of the time they told me to wait and try in the next 24-48 hours. But not today. It would be the worst ever conversation I got from customer service of a big company like H&M. Before I even gave my bank info for them to submit the payment on their end, they told me, you won't be able to shop at HM anymore since your bank account wasnt approved.? What? I have shopped from HM for more than a year and spend thousands of dollars on it. I placed several orders for a week and this is what I got back as a loyal customer? They told me my bank account wasn't approved, so I told them I have checked several times with my banks and they all were fine. Then they told me my account was closed. I asked them what should I do for next. I got the answer " stop shopping at HM ". LOL, clearly HM don't need customers.
I got mad and went to their chatting service seeking for other helps. Again, I was advised to call their 855 number. Alright, I did it one more time, after putting me on hold for more than 5 mins, I got someone again telling me that they are sorry but I would not be able to shop at HM anymore. I asked her why. She told me because of so many unauthorized transactions from my account. Then I told her, if there is an unauthorized transactions, my bank would be the first person to inform me that but not, they were all totally fine. ( I have tried with my chase credit + debit, bank of america credit + debit and captial one) then she admitted it was HM system could not authorize my transaction.
Alright, if it is HM system caused a problem, why HM did not inform to a customer but saying customer's problem with bank account instead?
I don't create a fake account, I don't own any money from HM, I don't create a fraud. I'm shopping friendly. I received so many of HM packages delivered to my house for such a long time. What make me become an unauthorized customer at HM now?

Date of experience: September 12, 2015

Thumbnail of user nabeelmirza61
India
1 review
0 helpful votes
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July 5th, 2023

Don't buy it nt worth it it's worthkess...the are more other brands which provides better rates

Products used:
Everything

Service
Value
Shipping
Returns
Quality

Date of experience: July 5, 2023

Thumbnail of user bakirs
Turkey
2 reviews
0 helpful votes
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January 22nd, 2018

I am using for 3 months only but i like it, a little expensive but still it is alright quality seems good, but f/p ratio isn't enough

Date of experience: January 22, 2018

Thumbnail of user jennd6
Virginia
8 reviews
5 helpful votes
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October 18th, 2016

Every time I go into H&M, I find things I like. Still, their stores' organization is crazy at times, and it can be hard to find items.

Date of experience: October 18, 2016

Thumbnail of user larissaf23
Australia
1 review
0 helpful votes
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December 5th, 2022

So bad that they send me a top that look like a kid top and I'm size 16 to size 18 and there clothes are more like 12 to 14 wow never shop again

Date of experience: December 5, 2022

Thumbnail of user avas23
Nevada
6 reviews
5 helpful votes
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December 9th, 2022

Does not ship items. Does not refund money for lost packages. Customer service is useless. Merchandise is throwaway in the first place.

Date of experience: December 9, 2022

Thumbnail of user catheriner113
California
1 review
0 helpful votes
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June 21st, 2018

I love H&M's clothes so much! My Shoes and dress are lovely and have a perfect fit of clothes for my niece.

Date of experience: June 20, 2018

Thumbnail of user catherined17
Georgia
6 reviews
8 helpful votes
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October 13th, 2015

With the exception of some more expensive things, I love the prices and quality of their items! I also love that they offer student discounts!

Date of experience: October 13, 2015

Thumbnail of user frankl222
Florida
2 reviews
1 helpful vote
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September 24th, 2018

I love this store. There are huge assortment of my flavor clothes here. Almost all my clothes are from H&M. I like quality and price.

Date of experience: September 24, 2018

Thumbnail of user juliah39
Hawaii
10 reviews
42 helpful votes
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August 31st, 2015

Good looking clothing and good stuff cant find sizes, I try them every now and then, but not always lucky to find what i like.

Date of experience: August 31, 2015

Thumbnail of user danielh155
Illinois
4 reviews
10 helpful votes
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January 12th, 2017

I use the clothing every day. Some items are overpriced though in general the brand isnt. The quality is perfect for me.

Date of experience: January 12, 2017

Thumbnail of user jamiel55
Texas
1 review
4 helpful votes
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December 13th, 2015

Why? Why is this? And you can't return things in the stores if you bought them online. Basically the whole online aspect of H&M is a joke.

Date of experience: December 13, 2015

Thumbnail of user antoniod74
Florida
3 reviews
2 helpful votes
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February 28th, 2019

I don't know why but I like them and it is my favorite brand. I think 80 percent of all is clothes is H&M

Date of experience: February 28, 2019

Thumbnail of user orlandom24
Virginia
11 reviews
22 helpful votes
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June 18th, 2015

Affordable prices, for women of every size. Love their selections of fashions. A frequent shopper of H&M!

Date of experience: June 18, 2015

Thumbnail of user aliciam42
Tennessee
7 reviews
25 helpful votes
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December 23rd, 2015

I don't see the hype about the store or the site. It's always overcrowded and most times I don't find anything that's appealing.

Date of experience: December 23, 2015

Thumbnail of user paular27
California
5 reviews
5 helpful votes
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October 29th, 2015

Service is excellent, outstanding. I shop there frequently. The prices are incredible when there are sales.

Date of experience: October 29, 2015

Thumbnail of user sabinah3
KR
3 reviews
9 helpful votes
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December 26th, 2013

A wide selection for all ages and all sizes. The qualities of the clothes are excellent but the prices are little high.

Date of experience: December 26, 2013

Thumbnail of user leesm
Sweden
2 reviews
2 helpful votes
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December 23rd, 2015

Excellent company! The customer service is incredible. The staff are so lovely and the clothes are very affordable

Date of experience: December 23, 2015

Thumbnail of user jakeh39
Texas
3 reviews
17 helpful votes
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October 5th, 2015

They provide me good quality products and services. I will try it more. I hope they will work good again when i will contact them again.

Date of experience: October 5, 2015

Thumbnail of user juliec194
Florida
3 reviews
0 helpful votes
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April 12th, 2018

I have found great purses, jackets, scarves and shoes. My items have been it perfect condition and delivery fast. Love love love it!

Date of experience: April 12, 2018

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