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    H&M

H&M

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Overview

H&M has a rating of 2.0 stars from 802 reviews, indicating that most customers are generally dissatisfied with their purchases. Reviewers complaining about H&M most frequently mention customer service, online shopping, and credit card problems. H&M ranks 92nd among Discount Clothing sites.

  • Service
    134
  • Value
    127
  • Shipping
    119
  • Returns
    111
  • Quality
    125
Positive reviews (last 12 months): 12.5%
Positive
1
Neutral
1
Negative
6
View ratings trends
68
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How would you rate H&M?
Top Positive Review

“Fall of 2023.”

Bojing C.
9/5/23

I really like the corduroy jackets and flannel shirts from the new collections. Those items are timeless classics just like jeans. Seems like they will always be in fashion. It's also great that I don't have to spend a lot of my money on such quality clothing.

Date of experience: 9/5/23
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Top Critical Review

“A Disappointing Experience- Buyers Beware!”

Jason B.
10/15/24

"I strongly advise against purchasing from H&M based on my recent experience. Earlier also I ordered, they delivered unbranded jeans instead of the H&M brand, and in my recent orders, they have sent jeans with the wrong length with the right tag. Is H&m has become fraud now? Be ready for it. I always order 29/30 slim jeans it fits me well. But now the jeans they provided me is too short in length. I've bought 7-8 pairs by now, thinking it was just a mistake, but the customer care team keeps insisting it's my fault, customer care thinks I am a liar essentially ignoring my concerns. For anyone considering H&M, be prepared for inconsistent product quality, careless mistakes, and unresponsive customer service. Shopping here may feel like a gamble—you're left wondering if you'll even get what you paid for. Don't waste your time and money on a brand that fails to deliver on basic expectations."

Date of experience: 10/15/24
See critical reviews

Reviews (802)

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Reviews that mention popular keywords

customer service (245) gift card (17) store credit (8) return policy (18)
Thumbnail of user mikes542
Canada
1 review
4 helpful votes
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May 14th, 2017

I've had free shipping on things bought from china come in less than a week. H&M gives you some bull$#*! tracking that says your package is within your city- but in reality, is nowhere near! Canada post then gives you an email that has tracking number. Lo and behold, the package is still not received by canada post.

What?! What in the $#*! is that "Shipped" status beside my order is then? If its not shipped, don't mark it as such. Been a solid week now, and still no update from Canada post.

Last time that I'll be buying from this $#*!ing online store. Such a waste of time and money. And the kicker, lack of any transparency regarding your packages. What a sack of $#*!s.

Date of experience: May 14, 2017

Thumbnail of user devikam6
India
1 review
0 helpful votes
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January 5th, 2022
Verified purchase

I am very dissatisfied from the quality of hoodie bought by me on 15. December 2021, I came to know about this just after one wash but now at the store they are saying you should not have washed it, but when did they informed me prior for the same... very much dissatisfied.

Service
Value
Shipping
Returns
Quality

Date of experience: January 5, 2022

Thumbnail of user annad215
Philippines
1 review
3 helpful votes
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September 7th, 2019

Same situation. Just return it to their warehouse.and never did i receive my refund after that. I paid for 2100. Yet nothing refunded on my account. Ur a bull$#*! and its fraud H&M! Will never buy for the rest of my life! Thought ur a good dealer but u wer the worst ever!

Date of experience: September 7, 2019

Thumbnail of user amirs20
California
2 reviews
7 helpful votes
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December 6th, 2016

I placed an order and was expecting to receive my order in 3-10 days.its been 12 days now and i still havent received any notification from h&m. I called the support center and found out that they are not sure when i will receive my package. I was told that it might take 1 or 2 more weeks. I asked her to cancel my order which she said she cant.its my worst customer service experience. She was rude and sounded like she was drunk. I regret ordering from h&m. I suggest everyone not to buy anything from them.

Date of experience: December 6, 2016

Thumbnail of user alexiam46
Virginia
1 review
1 helpful vote
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November 30th, 2022
Verified purchase

This company took forever just to package some items I ordered. I needed the following items for a baby shower. It's still sitting in the warehouse and has yet to be shipped. They said I wouldn't receive my order until later on next week. By then my baby shower will be over, I asked for the customer service agent to cancel my order but she would not. They are not helpful and clearly do not care about their customers. They have already took the money and have yet to send my product. I'm so over this entire company.

Tip for consumers:
Just don’t waste your time ordering from this company, there are better companies out there that care about their customers.

Products used:
None

Service
Value
Shipping
Returns
Quality

Date of experience: November 30, 2022

Thumbnail of user aphroditejonesw
New York
1 review
0 helpful votes
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November 12th, 2017

Bought something online, the week after, package was delivered but left outside and was stolen. After a few weeks H&M supposedly issued refund and I have yet to receive it. I keep getting the run around.It's been close to a month already. I was perfectly fine with them just sending back my items that were stolen but they said they had to refund me. If there's a next time I will contact my bank before anything else!

Date of experience: November 12, 2017

Thumbnail of user annab169
Canada
1 review
3 helpful votes
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November 15th, 2015

I have been buying clothes from H&M for years, especially for my daughter who is now 6. I bought her a coat a few weeks ago and the zipper is not working. It is very frustrating and takes us forever to get it to zip up. My daughter gets tears in her eyes, and her teachers have complained that they cannot assist her at getting dressed every recess. I took the coat back and the manager said that because i have no tag and have written her name on the label that says "NAME" inside that he cannot do anything about it- even though they have plenty of the same coats in the store. He said that it could be "wear and tear" and that there's nothing they can do. Seriously? Wear and tear after a mere few weeks? And i suppose we should keep all tags and receipts forever from H&M? This is ridiculous. Cheap quality and even worse service. Good bye H&M. There are plenty of other stores that want our business. The male manager at the Kingsway Mall H&M in Edmonton is rude and arrogant.

Date of experience: November 15, 2015

Thumbnail of user balrajs6
India
1 review
1 helpful vote
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July 27th, 2022
Verified purchase

Worst experience ever, worst services, worst customer service, average budget products. Can take 25-30 days to deliver the orders. They never reply back to your emails, the Customer care number doesn't work or will disconnect your calls, and the chat doesn't give any solutions. Just Pathetic!

Products used:
jeans, shirts, glasses

Service
Value
Shipping
Returns
Quality

Date of experience: July 27, 2022

Thumbnail of user clareb35
GB
1 review
1 helpful vote
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April 22nd, 2016

Clothes are great for prices however i hate shopping in the store as the clothes are far too tightly packed on rails, clothes can be seen much much better to the eye if your able to move them along with one hand! Thus not having to remove the whole item to look at it. Im a prickly one i know but drives me mad! Take 50% off the rails for better experience and top up regular, far too many size 8-10 on rails.

Date of experience: April 22, 2016

Thumbnail of user kelsyr
North Carolina
1 review
3 helpful votes
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January 9th, 2018

No words for this company! Simply disgusted & at a lost of words It's one thing to use a child to promote racism but to do it & blatantly have this little boy wear a jacket that says "coolest monkey in the jungle" is just outright disrespectful! Truthfully & honestly, the joke is on you... not to those you might have tried to offend. Your sales will decrease tremendously for such ignorance!

Date of experience: January 9, 2018

Thumbnail of user amyp73
Texas
1 review
0 helpful votes
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July 5th, 2016

I recently went into this store to pick up some items for an upcoming vacation. I took a shopping bag full of clothes into the fitting room. The attendant said I could take in 7 and she would have to hold onto the rest. This was fine, as per usual for clothing stores. But after I tried on my 7 and came out to get more to try, the attendant was gone. I checked behind her counter for my bag. No sign of her outside the fitting room area, either. I wasted a lot of time shopping around for the items to only have them disappear. Not fun. Will not be going back.

Date of experience: July 5, 2016

Thumbnail of user lillyg3
Maryland
48 reviews
191 helpful votes
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June 5th, 2017

Adore this store, but the online experience is a drag as one can't use Merchandise Credit. It's yet another vendor where everything in a larger size is predictably sold out, yet they have a million size 00 and 1's in stock, and where colors like white, black, grey, navy, maroon, forest green are always sold out, but they have plenty of the hot pink, acid green, yellow, pale pink and blaring turquoise. Perhaps, the buyers should note what's selling out immediately and what's landing in the sale section, and the sizes they never seem to have in stock a minute after they hit the store or website.

Service
Value
Shipping
Returns
Quality

Date of experience: June 4, 2017

Thumbnail of user dustinw12
New York
3 reviews
0 helpful votes
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February 18th, 2015

I first found H&M when attending college, and money was scarce beyond the expenses of school and what social events I could afford to attend. After shopping at stores like the GAP for years with my parents, I had grown accustomed to the clean fits of the clothes, but not to the high-end pricing. H&M offered an alternative to the costs of more conservative clothing stores as well as competitive quality. Be careful with your choices, however, as sometimes certain garments hold up better than others in repeated washing. But even with this slight drawback, H$M supplied me with the fashions I admired in college, and continues to do so now.

Date of experience: February 18, 2015

Thumbnail of user amark17
Texas
1 review
0 helpful votes
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November 22nd, 2020

It took almost a month for H&M to deliver the order. I won't recommend anyone to purchase from them online. Worst company to deal with.

My Order number is 1‌634‌674‌393‌3. Ordered on 10/23 and delivered on 11/21

Date of experience: November 22, 2020

Thumbnail of user sanjac8
Croatia
3 reviews
5 helpful votes
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December 11th, 2022

I used to LOVE H&M and I was ordering from them on a regular basis for my entire family.
However, extremely long delivery times are unacceptable and I'm not ordering from them anymore. They take your money for all the items ordered, it takes forever to deliver, customer service is useless and you don't have the option to cancel your order.
Compared to all other sites like Zara, Reserved, and C&A...H&M is just not reliable. Also, many products (sizes) are out of stock.

Date of experience: December 11, 2022

Thumbnail of user tamaral278
Slovenia
1 review
0 helpful votes
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December 10th, 2022

Everything nice is always out of stock! They say it's new arrival and some kind it's out of stock, immediately. It's stupid. Why are you in our region anyway if you think we can only afford to buy cheap things. Well I don't need cheap and awful looking things if I can't buy the better ones.

Service
Value
Shipping
Returns
Quality

Date of experience: December 10, 2022

Thumbnail of user suep82
Maryland
1 review
1 helpful vote
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October 23rd, 2017

Do Not order online! Everything I took the time to order was cancelled! Customer service is rude, hangs up on you and is apathetic about the customer. Professionalism needed desperately in this company! Their reputation is not good! There's other companies who show care, concern and kindness. Shop from them, not H&M.

Date of experience: October 23, 2017

Thumbnail of user majam17
Washington
1 review
0 helpful votes
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December 16th, 2020

Was told 12-15 days to get here... 25 days later it's still "waiting to get to a USPS facility." Tracking hasn't updated since the 5th, when they said it was shipped. I've called customer service twice and they told me to just wait. I will absolutely never shop on this website again.

Date of experience: December 16, 2020

Thumbnail of user gregc835
New Jersey
1 review
0 helpful votes
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August 1st, 2022

After many shopping experiences at H &M, I learned that their store and online has different return policy, managers are sarcastic and careless, clothes quality won't last after a couple wear or wash, and sales associates are unprofessionally trained.

Cheap materials, cheap construction, cheap service.

Products used:
Clothes for men women kids, home goods, cosmetics, bags, shoes, sports wear.

Service
Value
Shipping
Returns
Quality

Date of experience: August 1, 2022

Thumbnail of user sabrinas33
Canada
5 reviews
4 helpful votes
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March 27th, 2017

I usually enjoy shopping at H&M, so I was excited when their site finally allowed you to order online. That excitement however, was short lived. I order a top when they had a free shipping promo. I entered the code and it showed shipping as free, but reviewing my purchase now, they've charged me the &7.99 shipping fee. They also don't allow you to return online purchases in store, so you're stuck with what you buy unless you the the hassle and want to pay for return shipping. I won't order from here again

Date of experience: March 27, 2017

Thumbnail of user kellys201
California
1 review
0 helpful votes
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March 7th, 2017

I'm a standard size 4 - 6, and I literally can't wear a single dress or one piece anything from this company because their designer thinks all women have a 20 inch chest diameter. A size 6 from this store will fit my hips but I can't even begin to get it around my chest. It's so bad that when I tried to buy a bikini, I had to go with a size 4 bottom and a size 12 top. Ridiculous. Unless you are pear-shaped with a very tiny chest, there's no chance of getting a normal fit from their clothing.

Date of experience: March 7, 2017

Thumbnail of user dawns21
Wisconsin
3 reviews
11 helpful votes
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September 4th, 2017

I purchased a jacket and 24 hours later it went on sale for $10 less. I tried to call and finally sent an email. 4 days later I received an email back saying sorry we won't do any adjustment. They told me what I need to do is purchase a new jacket pay the new shipping and then take the more expensive one back. Also there sizing is all over the place. Just not worth the headache

Date of experience: September 4, 2017

Thumbnail of user petere386
Canada
1 review
3 helpful votes
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January 22nd, 2021

This has to be one of the worst companies I have ever dealt with. Whatever they tell you for shipping are false and after waiting a month to get my products they are wrong. Ship the whole works back only to find out that they have 30 days after they get it back to refund me, after there own notice says 3-5 days.
Don't waste your time with these guys, honesty is not one of there policies

Date of experience: January 22, 2021

Thumbnail of user arginem
California
1 review
0 helpful votes
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November 2nd, 2021

Customer service sucks I called about 7 times to ask a question about the points I've received and everyone either hangs up on me or puts me on hold for 30 min. Mind you I have 1000 points with them. I will never ever shop from them again.

Service
Value
Shipping
Returns
Quality

Date of experience: November 2, 2021

Thumbnail of user jj458
Arizona
1 review
5 helpful votes
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April 24th, 2020

Ordering through the H&M website is not something I will ever do again. The wait time is long. There have been errors in the order quantity, and they will not cancel it. I can't return it because they still have not sent it! Totally stuck in limbo. I went about bought quality shirts elsewhere a week after and got them in a couple of days. I was really disappointed by the online live chat and phone help. Weird policies.

Date of experience: April 24, 2020

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