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    Sweetwater

2024 SITEJABBER AWARD

Sweetwater

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Overview

Sweetwater has a rating of 3.4 stars from 1,193 reviews, indicating that most customers are generally satisfied with their purchases. Reviewers satisfied with Sweetwater most frequently mention customer service, sales rep, and free shipping. Sweetwater ranks 2nd among Music Equipment sites.

  • Service
    351
  • Value
    343
  • Shipping
    339
  • Returns
    177
  • Quality
    328

This company responds to reviews on average within 4 hours

Positive reviews (last 12 months): 68.8%
Positive
33
Neutral
2
Negative
13
View ratings trends
184
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How would you rate Sweetwater?
Top Positive Review

“Great & affordable products, amazing service”

Marisa L.
6/29/24

Sweetwater's customer service is phenomenal! They have a good range of products and with good prices. The guitar we bought was affordable and great quality. It arrived quickly with no damage - it was packed well. I was surprised and impressed to get a call from Sweetwater just a few days after the guitar was delivered. They were just making sure everything was good. That's great customer service!

Date of experience: 6/29/24
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Top Critical Review

“Deceptive Pricing l False Advertising”

THE DRUM MACHINE g.
12/3/24

Ordered some products then the next day A representative reached out and said they were sold out & products would not be available till January and wanted to know if I still wanted them. I let them know I did. They reached back out two days later saying their was a glitch in the website and I could not have the products for the price I purchased them for. I was fished to their website to buy the products on a sponsored advertisement from Google. False Advertising is Illegal. My Wife has got me gear from these guys for years. I have advised her and she will no longer make purchases through them.

Date of experience: 11/30/24
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Reviews (1,193)

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Reviews that mention popular keywords

customer service (411) sales rep (65) sales engineer (116) guitar center (36) music gear (49) music store (40)
Thumbnail of user roberto1194
Maryland
1 review
0 helpful votes
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December 21st, 2021
Verified purchase

I could cite a dozen instances of great service by SweetWater. The most recent: I botched receipt of an item and ultimately the most reliable solution to the time crunch I created was for customer service to arrange for me to pick up my replacement guitar case at a FedEx facility -- not a Walgreens, not a 7-11. Yes, a replacement; they had replaced my item that had a tiny defect without question and without asking me to return the original item in advance.

If you don't believe this, I don't blame you. Their service is unbelievable.

Tip for consumers:
Don't shop anywhere else. Seriously.

Products used:
Guitar case

Service
Value
Shipping
Returns
Quality

Date of experience: December 21, 2021

Thumbnail of user johnw2464
Texas
1 review
0 helpful votes
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March 13th, 2020

Every order from Sweetwater includes a small packet of candy which I find to be a nice little touch that says a lot to me. It says a lot because even though I'm not ordering hundreds or even thousands of dollars worth of equipment they still include that little packet of candy. That little touch along with their #1 customer service including follow ups on every order no matter how small all say that I'm a valued customer. It is for these very reason why I continue to order from Sweetwater!

Date of experience: March 13, 2020

Thumbnail of user scotth760
Massachusetts
1 review
9 helpful votes
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March 4th, 2020

I wrote a review on a product that I ordered, it did not mention my "sales engineer" or say anything subjectively bad about the company, it was imply the facts. The order took longer to ship than they state on their website and the product looked used. They chose not to publish it... I find this disingenuous at the least. My guess is they will not publish anything that doesn't praise them without question. Bad form... for the record about the picture included, there was no film covering the display that was how the display looks with nothing covering it..

Date of experience: March 4, 2020

Thumbnail of user steved158
CustomerExperience .. – Sweetwater Rep

Thanks for the review, Scott! Product reviews normally post to our website within 5 business days of being submitted, so you should be seeing it published very soon.
Should you have any issues with your order, please feel free to contact us direct via phone or email. We are always here to address your questions or concerns.
Thank you again for reaching out!

Thumbnail of user robertd3581
Texas
1 review
0 helpful votes
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April 6th, 2022

"Highly recommend this company. I had ordered two cables and they immediately called me after the order was placed to let me know that one of the cables was not available. They offered other size of cables and shipped them out to me. They even called after the order was received to make sure they were working and I was satisfied! Never have I had a customer service experience like this!" Oh and the candy included was a great touch!

Products used:
Audio Cables

Service
Value
Shipping
Returns
Quality

Date of experience: April 6, 2022

Thumbnail of user michaele1991
Arizona
1 review
3 helpful votes
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November 23rd, 2022
Verified purchase

I have shopped at Sweetwater for a few years and spent thousands of dollars. They text and call you when you place an order. I thought this was a sign of good customer service but I never had a problem until now. FedEx delivered my package to the wrong address. This shouldn't be hard to remedy. I contact Sweetwater and let them know what happened. It took four days before they sent out my replacement package. I had to contact them many times just to get that. The final insult was that they would not ship it to my place. I had to pick up my package at a Walgreens near me. I will never place another order with them.

Tip for consumers:
You’ll be fine if you don’t have any issues with your shipment. Any issues with the shipping and they will give you the run around and make it very hard to clear it up.

Products used:
Headphones

Service
Value
Shipping
Returns
Quality

Date of experience: November 23, 2022

Thumbnail of user davids5870
Florida
1 review
0 helpful votes
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May 4th, 2021

Not advised of the 5 to 7 day rule on check by phone when I expressed I needed the equipment asap. Ordered gear on Tuesday my check was shown as pending on Friday, cleared on Saturday and here I am on Tuesday ONE WEEK without my money or the gear I ordered. Sweetwater please review your bank and it's services. Your not getting the best return for your business. After a few more days the gear finally arrived. This whole thing was not a fault of anyone but rather just how stuff goes sometimes. Over all Sweetwater stood with me and was really great threw the whole event.

Tip for consumers:
Ask about shipping delays with check by phone.

Products used:
None

Date of experience: May 4, 2021

Thumbnail of user blaisen1
Texas
1 review
0 helpful votes
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January 16th, 2019

I've been using Sweetwater for a little over a decade and I've never been disappointed with the service, or the care that I have received. I would and have highly recommended them to anyone looking to buy musical equipment. One other cool reason to use them is that I have had the same sales rep for almost 10 years.

Service
Value
Shipping
Quality

Date of experience: January 16, 2019

Thumbnail of user timothyt623
Alabama
1 review
0 helpful votes
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August 16th, 2022
Verified purchase

I just purchased a guitar, amp and accessories from Sweetwater. All of their staff that I have communicated with have been very professional, caring about excellent customer service and attention to detail. Their prices are excellent along with their quick and safe shipping. They truly do care about their customers. I am a very satisfied customer that will return.

Tip for consumers:
Quality Customer Service and Products

Products used:
Fender American Ultra Stratocaster HSS, Fender Tone Master Twin Reverb 2x12" 200-watt Combo Amp and accessories

Service
Value
Shipping
Quality

Date of experience: August 16, 2022

Thumbnail of user wesr9
Utah
1 review
0 helpful votes
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May 18th, 2017

If all businesses had this kind of customer service the world would be a better place. I will definitely be ordering exclusively from Sweetwater for all of my musical needs from here on out. The staff is friendly, enthusiastic and very knowledgeable. If I had grown up in music and had the skills and knowledge of the staff at Sweetwater then I would want to work there. Hands down one of the best companies out there. Order from them once and you will be a customer for life.

Date of experience: May 18, 2017

Thumbnail of user silasp15
Georgia
1 review
0 helpful votes
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January 31st, 2019

The package came on time and packed full of surprises. There was candy, a cool sticker and a really cool Sweetwater catalog. They have really fast shipping and amazing customers service.
Would recommend them to anyone who is into music or candy.

Date of experience: January 31, 2019

Thumbnail of user ronaldr69
Illinois
1 review
0 helpful votes
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October 30th, 2017

Sweetwater is where I buy all my musical equipment. The service is excellent the products are perfect, and I know if there ever is a problem it would be resolved. Rob Kramer has been great in helping me with all my purchases.

Date of experience: October 30, 2017

Thumbnail of user clevelandm26
Pennsylvania
1 review
0 helpful votes
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October 15th, 2019

My expectations were exceeded during my experience with Sweetwater. Clearly there is a commitment to service from the sale through delivery. The personalized communication and availability of educated staff is confidence building. Looking forward to doing business with Sweetwater again very soon.

Date of experience: October 15, 2019

Thumbnail of user robertl721
Delaware
1 review
0 helpful votes
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November 5th, 2018

Sweetwater has launched my career by helping me select the right equipment and instruments to bring my dream to life... Mike Conyers is excellent, and so knowledgeable, beyond the normal sales engineer in all the other online stores... he has made all the difference in my shopping through guitar online stores... I'm so impressed with his caring about you and your purchases... love shopping at Sweetwater and Mike has made all that difference.

Date of experience: November 5, 2018

Thumbnail of user carterv7
Utah
1 review
0 helpful votes
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April 16th, 2020

I came upon this website trying to find an aux splitter (I was using it for a Halloween effect) I asked a question about shipping and the guy called me back which was super helpful and he also found out what I was using it for and realized I got the wrong size! The guy helping me went out of his way to find a new cord that would fit my project! Very helpful would definitely recommend! I am definitely buying more things from this website from here on out. Keep up the good work!

Date of experience: April 16, 2020

Thumbnail of user michaelo315
New Mexico
1 review
1 helpful vote
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July 5th, 2019

Purchased a Taylor for a friend. Two months in two pick-ups went out. As there are no certified Taylor service tech in my area. They had my buddy ship back to them. Turn around on fix was two weeks. Awesome.
As a drummer myself. Every piece of equipment I have purchased has served as expected. They are my only source when seeking music equipment

Date of experience: July 5, 2019

Thumbnail of user manuela377
West Virginia
2 reviews
0 helpful votes
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November 16th, 2023

Conner Smith was extremely helpful with my purchase, called afterwards to check on the purchase and my opinion on it. This was not the first purchase from Sweetwater and definitely won't be the last...

Products used:
Sony Headphones for Djing

Service
Value
Shipping
Quality

Date of experience: November 16, 2023

Thumbnail of user jeffr1030
Georgia
1 review
0 helpful votes
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December 27th, 2016

I work with Paul Lea as my advisor, and time after time he helps with input on product selections, pricing and availability, etc. and is always very quick to respond via email. Between Paul's help, the prices, and your inventory, I always prefer to get my gear from Sweetwater. Appreciate all the support... Jeff

Date of experience: December 27, 2016

Thumbnail of user jamier250
Pennsylvania
1 review
10 helpful votes
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May 2nd, 2020

I purchased a Kala ukulele from Sweetwater. When Fedex didn't deliver it on the expected date, I was told nothing could be done; I should give them a call. When the ukulele finally did come, it clearly was not new. Someone had glued one strap stud to the bottom of the instrument (Kala doesn't do this) and never even glued on the other. I have tried for 24 hours to reach someone about this, I even sent a photo of it to Ian, my "sales engineer." Nothing. Now I am reading that if I send this uke back for a new one, I will have to pay the shipping for their negligent and potentially dishonest actions. This is an incredibly disappointing first experience with Sweetwater. There will not be a second.

Date of experience: May 2, 2020

Thumbnail of user steved158
CustomerExperience .. – Sweetwater Rep

Hello, Jamie! We'd be glad to look into this for you! Could you please contact us at WeCare@sweetwater.com to confirm your order number? Our Sales team are currently working from home, and wait times are unfortunately longer than normal at the moment… But we would love the opportunity to make this right for you. We truly appreciate your patience at this time, and thank you for your message today!

Thumbnail of user gs117
Florida
1 review
1 helpful vote
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January 30th, 2018

Sweetwater is my go-to for all things musical. Their vast inventory, incredible prices and the sales staff's knowledge of everything in their catalog, or online, is only surpassed by their amazing customer service (I'm looking at you, Patrick Schaefer)! If you're not shopping Sweetwater for your music needs, you're not getting the product, prices and service you deserve. Period.

Date of experience: January 30, 2018

Thumbnail of user tomw150
Arizona
2 reviews
1 helpful vote
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May 31st, 2017

Your customer service can't be beat. As a business owner, I have seen good and bad service. As a consumer, ditto. Your service and attention must be based on the same model as mine. The customer is where our paycheck comes from. Keep them happy, and they'll keep coming back. Also, your selection is top notch for anyone in the industry. From the beginner to the professional, you have something for everyone. Keep up the good work and Thanks Again Ian!

Date of experience: May 31, 2017

Thumbnail of user kirad12
California
2 reviews
0 helpful votes
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October 3rd, 2020

Everything looks good, but I haven't taken the guitar out yet. It's for a birthday for a kid. They were awesome about my inability to know what I was doing. I ordered two incorrect things, and they returned shipment and fixed my mistake very graciously.

Date of experience: October 3, 2020

Thumbnail of user davidr409
Missouri
1 review
0 helpful votes
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September 4th, 2017

Probably the best online buying experience I've had. Your follow up and customer service is unparalleled. Kudos to the shipping dept, never received a better packed and sealed delivery before. The candy is a nice touch too. A+

Date of experience: September 4, 2017

Thumbnail of user walters340
California
1 review
0 helpful votes
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February 28th, 2021

I ordered several things from Sweetwater, as I am building a custom guitar. They had everything I needed, and were able to answer all my question.
Witch there were many. Much appreciated.
Thanks Sweetwater..

Service
Value
Shipping
Quality

Date of experience: February 28, 2021

Thumbnail of user steved158
CustomerExperience .. – Sweetwater Rep

That sounds really cool! If you need any other parts, let us know! We are always here to answer any questions you may have! And just because you don't see something on our site doesn't mean we can't get it! Ask your sales engineer about special order parts!

- Zach Bloom, Customer Experience

Thumbnail of user michaelo119
Arizona
1 review
0 helpful votes
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March 15th, 2018

Absolutely hands down the best experience to date for me! And i have been around awhile. Big Shout Out to NICHOLAS WEAVER! Above excellent in customer service from start to finish. Thanks to him I'm getting some pretty amazing gear at a more than fair price. Sweetwater will be my only go to from here on.

Thank You

Date of experience: March 15, 2018

Thumbnail of user kevinp388
Arizona
1 review
0 helpful votes
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November 9th, 2019

Sweetwater is the best music store out there today. And I've used them all. Hands down the best! Customer service has no equal, from sales engineer follow up, then another from the CEO and it doesn't stop there... they send something sweet in the package

Date of experience: November 9, 2019

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From the business

Sprawling megastore featuring high-quality musical instruments & studio recording gear.

Business History

How do you go from a portable 4-track recording rig in a Volkswagon bus to being the nation's leading retailer of professional recording and music equipment?

Chuck founded Sweetwater as a recording studio in Fort Wayne in 1979. The business was first located in his home on Getz Road, then moved to a subsequent home on Bass Road. Initially the fledgling company focused on providing recording services to local and national artists and businesses.

Two things prompted the leap from recording studio to music retailer. The first was Chuck's frustration with being unable to find a reliable, knowledgeable music technology retailer. Prices were outrageous, and after-sale technical service and support for the sophisticated electronics he used in his studio were non-existent.

Then, in the early 1980s, the revolutionary Kurzweil K250 appeared. This groundbreaking keyboard gave musicians and composers access to realistic orchestral and other sounds, opening new possibilities for music composition and performance. Chuck created his own sound library for the keyboard, and quickly gained a national reputation as an expert at programming the instrument. Renowned musicians such as Stevie Wonder, Kenny Rogers, and other top names began consulting with Chuck, purchasing K250 factory options and upgrades through him. Recognizing the industry's need for a new, dependable, customer-oriented approach to the musical instrument and professional audio sales channel, Sweetwater became a Kurzweil dealer to fulfill these requests.

As Chuck's expertise became known and the industry grew more sophisticated, those original K250 customers returned again and again for product advice. The company began representing more product lines, and rapidly developed and implemented its unique philosophy of relationship-based selling — treating customers as friends —and unmatched pre- and post-sale customer service.

Sweetwater's primary emphasis quickly shifted from recording studio to music retailer. A new building was constructed on Bass Road and was expanded four times to keep up with the skyrocketing growth of the company. But even that wasn't enough, as the company quickly grew to nearly 220 employees. In late 2005, Sweetwater began the process of moving to their new headquarters, located at the intersection of Kroemer Road and U.S. Highway 30. The location's 38,000-square-foot building will be expanded to a total of 150,000 square feet with the addition of a 40,0000-square-foot state-of-the-art distribution center, a rich-media auditorium and recording studios designed by world-renowned acoustician and studio designer Russ Berger, and a technical training center on a 44-acre property that will allow plenty of room for Sweetwater's massive projected growth: 175 additional full-time employees and $150 million in annual sales by 2009, and $180 million in annual sales and 450 total employees by 2010. Most recently, $1 billion is annual sales and over 2000 employees by 2020.

Today, Sweetwater is recognized as one of the most successful and fastest-growing music retailers in the nation. The company has been named to Inc. magazine's list of the 500 fastest-growing private companies three years in a row, and has received the Music Inc. magazine REX Award for excellence in retailing.

Company Representative

Thumbnail of user steved158
CustomerExperience ..
Typically responds within 4 hours

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