business logo of Boohoo
boohoo.com
casual, minimalist, evening & party womenAge 19-25, 26-45
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About the Business

Boohoo is a leading UK-based online fashion retailer, founded in 2006 by Mahmud Kamani and Carol Kane. Known for its affordable, trendy clothing, the company has expanded globally and acquired brands like PrettyLittleThing and Nasty Gal. Boohoo emphasizes sustainability while maintaining a strong market presence in fast fashion.


boohoo.com
UK
Boohoo is part of Boohoo Group
Founded in 2006
Clothing item from BoohooFashion apparel by BoohooMerchandise from Boohoo clothing lineBoohoo fashion product

Business Highlights

General

Parent Company: Boohoo Group
Year Founded: 2006
Target Gender: women

Shipping

Shipping Cost: $9.99
Free Shipping: sometimes
Free Shipping Detail: for orders over $50

Returns

Return Policy: not free
Return Instructions: items must be unworn, unwashed and unused with the original labels still attached
Return Cost: shipping fee

Sustainability

Sustainability Score: Not Good Enough
Recycling Program: no

Product

Style: casual, minimalist, evening & party
Body Fit: regular, tall, plus size, petite & short
Available Sizes: Women's (XS, S, M, L, XL, XXL, XXXL)

Customer Service

Support Channels: email, social media
Support Email: customerservices@boohoo.com

Payment Options

Payment Methods: card payments, PayPal, financing
Buy Now Pay Later: Klarna, Afterpay

Membership Programs

Rewards Program: TopCashback, Rakuten, Active Junky, Mr. Rebates

How would you rate Boohoo?
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Reviews Summary

Boohoo has a rating of 1.4 stars from 1,314 reviews, indicating that most customers are generally dissatisfied with their purchases. Reviewers dissatisfied with Boohoo most frequently mention customer service, next day and tracking number. Boohoo ranks 1960th among Women's Clothing sites.

service
312
value
304
shipping
321
returns
259
quality
288
New Jersey
1 review
11 helpful votes
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Wow
September 22, 2014

Wow. Thanks a lot for taking my money and then telling me afterwards that you don't have the dress in stock. Even after you have claimed to have shipped it. Thanks a lot. Please refund me my $$ ASAP.

Date of experience: September 22, 2014
Maine
1 review
1 helpful vote
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Fraud
April 19, 2020

I am so mad. I ordered and paid for 4 things, I was very excited for them to come. Only ONE out of four came. ONE. I emailed them, and never heard anything back. Awful service

Date of experience: April 19, 2020
New York
1 review
1 helpful vote
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Not a good company
April 28, 2017

I paid for my order to get here earliest. Because i had an event on saturday. I hope it come today because i called then and they did not anwer the phone.

Date of experience: April 28, 2017
Australia
1 review
1 helpful vote
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Do not recommend
February 28, 2022

Absolute rubbish, I tried to return items and they would not return will not order from here again and do not recommend. Bad customer service, you are talking to a robot in the customer service team

Date of experience: February 28, 2022
Florida
1 review
1 helpful vote
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Missing items
March 31, 2020

Items that I did receive was poor quality. One was faulty. Their virtual assistant is a pain. I'm currently dealing with them on my missing items. I wouldn't order from them again

Date of experience: March 31, 2020
Canada
1 review
2 helpful votes
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DO NOT BUY FROM THIS COMPANY! FRAUD ALERT! I repeat FRAUD ALERT! Ordered boots from them and realized I ordered the wrong size. Returned the boots the same day that I recieved them and I haven't heard anything back since. THAT WAS IN APRIL. Their customer service is a joke and there's no number to call to talk to an actual person. The quality isn't that great to begin with. SHOP SOMEWHERE ELSE. There are many other honest company's out there... this is not one of them.

Date of experience: July 8, 2017
South Carolina
1 review
2 helpful votes
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I ordered clothes almost 3 weeks ago and never received my items. According to fed-ex the package was empty which honestly is difficult for me to believe. I will never order from this site again. It's just wasted money and time. The reason they don't have a telephone number must be b/c of the amount of complaints they would receive. Lol...
EDIT: Prior to this review, speaking with fed-ex and finding out my items weren't coming, I ordered from the site again. The difference between the orders are, I used Klarna for the first order and paid the total amount for the second order. Received all of my items with the second order. Use Klarna at your own risk. Sticking with the 1 star rating because I never heard from Boohoo via email regarding the first order. That's bad business.

EDIT 6/18/2020: Reached out to BooHoo via instagram and left comments about not receiving my items. A representative reached out, looked up my account and gave me a refund. Changing the rating because they rectified the situation and I received my second order.

Date of experience: May 27, 2020
New Jersey
1 review
2 helpful votes
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Horrible
December 18, 2013

Horrible. Order confirmed initially e-mail and then without notice order cancelled by Boohoo 2 and a half weeks later without any other communication or notice. Stay away.

Date of experience: December 18, 2013
Colorado
1 review
3 helpful votes
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Returns are NOT FREE
January 30, 2020

Returns are NOT FREE and there is no phone number to call them. There's a virtual assistant with chat that keeps saying you will be connected to an agent but you never so!

Date of experience: January 30, 2020
Illinois
2 reviews
2 helpful votes
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Not like the picture!
September 22, 2022

I ordered (2) the Oversized Batwing Sleeve Shirt Dress. It's shorter front & back than the picture. Also I ordered a size 12 in both and they sent a 12 and 14. Returning!

Date of experience: September 20, 2022
California
10 reviews
2 helpful votes
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Great!
February 23, 2020

Boohoo has a great selection! Their shipping is fast, and they also have a quick and easy return system! They are true to size, and the quality is great for what you pay!

Date of experience: May 9, 2019
AE
1 review
0 helpful votes
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Got a shirt which was not the same colour and the size did not fit me and now when I return it, they have charged me for the return and did not pay the full amount. THE WORST ONLINE STORE YOU CAN POSSIBLY FIND. BUY AT YOUR OWN RISK!

Date of experience: October 8, 2020
Florida
1 review
0 helpful votes
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Where is my order
January 23, 2023

I order my item since January 1,2023 and it's now January 23,2023 no update or tracking number or no one I can talk to. Don't order from them. Never again!

Date of experience: January 23, 2023
Illinois
1 review
5 helpful votes
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Due Diligence
February 16, 2017

Glad I always read reviews before ordering from any website. Always do your due diligence before ordering from any sight that's not recognizable. Guess they won't be getting my money.

Date of experience: February 16, 2017
Ohio
1 review
4 helpful votes
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Horrible Customer Service
December 22, 2016

I have been ordering from Boohoo.com for over a year now. I have not had any problems until the last few months. The shipping times take forever and most of the time it goes over the 8-10 day time frame they give. The tracking numbers that they give randomly stop working and you are unable to track your package. I ordered 7 items as Christmas gifts from them on Black Friday. I received the package 13 days later and there was only one small package which I found weird for 7 items. 4 of my items were missing from my order. When I contacted them over twitter because that is the only way to contact them other than FB or email they took 3 days to respond to me. After sending them 4 direct messages I got a response saying they would resend my items at express delivery. I was happy with that because the items would come before Christmas. That was on December 13. The estimated delivery date for express delivery was December 20. A whole week for express delivery?! Ridiculous. December 20th came and nothing so I messaged them again. I got a reply at 3 a. M from someone saying "Hey! Unfortunately the packaging on the reorder became damaged and had to be returned to us, once a replacement is sent out we are unable to replace it again". How crazy if I never messaged them no one would have contacted me to let me know my package was never going to come. Now a couple days before Christmas I have to go out and get replacement gifts for the 4 I ordered from them over a month ago. I am horrified by their customer service and will never order from them again.

Date of experience: December 22, 2016
California
1 review
1 helpful vote
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My friend ordered from Boohoo so naturally I thought it would be fine. Number of issues came up, like products being listed at for example, $8 but showing up in my cart as twice that amount even after using all the proper sale codes. They also have a timer on the website sales, urging you to finish and checkout before the timer ends but the timer literally restarts everytime.

The worst part is that I input my delivery address and my billing address, which are different as I am away at college. When they sent me a confirmation email, the two addresses had been switched... Which doesn't even make sense that I had input them improperly and switched them myself, as my credit card would not have gone through if I had put my delivery address as my billing one. So the business itself mixed the addresses up. Upon emailing them, they lied to me and told me it was going to the right address despite me repeatedly emphasizing it needs to be delivered to the CA address, NOT the MA one. Upon checking the tracking, it said it was still going to MA. They refuse to do anything about something that is completely of their own fault, and this business needs to be reported to the better business bureau. This is honestly ridiculous, DO NOT PURCHASE FROM BOOHOO. They follow incredibly malicious business practices.

Date of experience: August 16, 2017
Ireland
1 review
0 helpful votes
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Order these items, payed €7.99 for express delivery that was 2 weeks ago, express delivery was 2_3 days still nothing, emails send everything cost me €25 will never order for these again

Date of experience: October 29, 2021
Nevada
1 review
1 helpful vote
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Horrible
July 13, 2020

This set don't even match at all delivery sucks
On the grey set the neck part the shirt thick & it's looks cheap the nude set the top is lighter than bottom

Date of experience: July 13, 2020
Maine
1 review
1 helpful vote
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The worst! SCAM
May 16, 2020

I ordered from them twice and both times were really bad. The first time I ordered, the set I got came with a broken strap for the shirt so I couldn't even wear it. I only shopped from there for this set in the first place and I have nothing to go with the skirt now. They said they could only refund me half the set and wouldn't just send a new top. The second time I ordered from them I decided to get the same set just in a different color since the other one I got was sold out now. I didn't think it was too big of a deal since most of their clothes are pretty cheap (even though it's $10 shipping every time I order since I'm from the US). When this set came in I didn't even get a skirt to go with the top at all. I emailed and they said they could refund me 50% yet again. Annoying considering I can't wear half a set and now basically got nothing for what I paid. Another thing, and probably the most IMPORTANT is right after I ordered from them the last time I had fraudulent charge on my debit card from the UK. They were the only site I ordered from within the time period so it was 100% from them. Stay away, it's not worth it! (Side note: I've never had to write a bad review in my life. That's how you know this has to be bad)

Date of experience: May 16, 2020
South Carolina
1 review
0 helpful votes
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This is the worst quality clothing the sizes that were sent to me are NOT THE SIZES THAT I ORDERED I ordered certain sizes they sent me completely different sizes in EVERYTHING I paid express shipping first order got here way late and they want 4 damn dollars for me to return

Date of experience: April 27, 2022