• Luminess

Luminess

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Overview

Luminess has a rating of 3.8 stars from 5,274 reviews, indicating that most customers are generally satisfied with their purchases. Reviewers satisfied with Luminess most frequently mention customer service, skin tone, and color match. Luminess ranks 2nd among Cosmetics sites.

  • Service
    983

Proactively asks for customer feedback

This company responds to reviews on average within 2 days

Positive reviews (last 12 months): 64.1%
Positive
1,956
Neutral
403
Negative
691

Instant Feedback

41,247 reviews

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How would you rate Luminess?
Top Positive Review

“Great Product!”

Jessica H.
10/1/24

Timely delivery. This air brush foundation is exactly what was described. It hides imperfections, even on my 48 year old face. I added a second layer after the first one dried for the perfect coverage.

Top Critical Review

“Not my shade”

Amanda F.
9/11/24

The overall experience of luminess perfect shade, is nice. I am a black girl with golden undertones and this formula does not work completely for my skin tone. I have tried a variation of colors to match. The pros: lightweight formula, easy to blend. Cons: color choices are limited.

Reviews (5,274)

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Reviews that mention popular keywords

customer service (482) skin tone (286) light weight (49) right color (198) credit card (100) skin color (88)
Thumbnail of user summerw97
1 review
0 helpful votes
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November 8th, 2023
Verified purchase

Using it for every makeup step is tiring. Alot of effort and time spent. Which yea thats understandable if im wanting to glam up. What about just everyday before work quick coverage? Not a faulty product, just not looking to spend that much time everyday before work on my makeup

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hello Summer! Our goal is to make sure that using our products is successful for you. Not only that, but we have two ways to help you, experts available to answer your questions, train you, and show you techniques to make your experience better. You may go Live on Facebook with Heather https://www.facebook.com/groups/luminesslive and/or you may contact our Beauty Experts at (800)416-9981.❤️

Thumbnail of user claudias637
1 review
0 helpful votes
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April 10th, 2024
Verified purchase

Although I liked the consistency and the coverage, it was a tad bit too dark for me.

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hello Claudia! All trials come with a 100% one time color match guarantee and are excited to help you find the ideal color match for you! 😍 We recommend consulting with our Beauty experts for an exact color match - you may contact them at 800-416-9981. They are available to assist you from Monday to Friday, between 9:00 AM and 7:00 PM CST. 😊

Thumbnail of user darlenem577
1 review
0 helpful votes
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April 20th, 2024
Verified purchase
• Updated review

I love you guys and I love the products by far the best hands down!

Reason I chose this business:

Seen the add on tv

Service
Thumbnail of user delightt2
Delight T. – Luminess Rep

This warms our hearts! Thank you for being the best part of Luminess! 🥰

So far I love what I see I hope I love this product!
August 3rd, 2023
Verified site experience
• Previous review
Thumbnail of user bettyg45
1 review
0 helpful votes
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December 30th, 2017

Didn't receive the eye shadow and lip colors compacts as promised. The lid of the bottle of hydrating illuminator had gotten loose and leaked all over the packaging! I'm going to try to make contact with them, and if I don't, it is probably not going to be a good relationship--and I will send back. Haven't used yet! The shades don't look like they'll be good for me--we'll see!

Thumbnail of user deniseb2151
1 review
0 helpful votes
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April 19th, 2024
Verified purchase

I've had other Luminess air brushes before and this one just distributes product so unevenly.

Thumbnail of user delightt2
Delight T. – Luminess Rep

We do our best to make our products as efficient as possible, but proper technique is definitely key, our goal is to make sure that using our products is successful for you. Not only that, but we have two ways to help you, experts available to answer your questions, train you, and show you techniques to make your experience better. You may go Live on Facebook with Heather https://www.facebook.com/groups/luminesslive and/or you may contact our Beauty Experts at (800)416-9981.

Thumbnail of user estellar19
1 review
0 helpful votes
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March 27th, 2024
Verified purchase

The system would not accept my manually added payment (annoying) but accepted it through Apple Pay 🤷🏽‍

Thumbnail of user abigailv281
1 review
0 helpful votes
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April 19th, 2024
Verified purchase

So easy to use and amazing coverage with ultra-light weight feels.😍

Thumbnail of user delightt2
Delight T. – Luminess Rep

We're glad to have you as our customer and to see that you're enjoying Luminess products! 💓

Thumbnail of user aprils1379
1 review
0 helpful votes
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April 20th, 2024
Verified purchase

The product is so nice and light weight, medium coverage!

Thumbnail of user delightt2
Delight T. – Luminess Rep

Thank you for taking the time to review our product! ❤️❤️❤️

Thumbnail of user nicoleo1025
1 review
0 helpful votes
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April 20th, 2024
Verified purchase

Enjoyed your product very much I like the way it looks on me

Thumbnail of user delightt2
Delight T. – Luminess Rep

We are delighted to hear our product is working for you! 💟

Thumbnail of user shirleyc1335
1 review
0 helpful votes
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September 14th, 2023
Verified purchase

I ordered on a whim in the middle of the night. By the time the product arrived, I'd decided as a 73 year old lady who hasn't worn makeup in 20 plus years, I would not use on a regular basis.
So I received instructions for returning the package and have received a full refund.

Thumbnail of user delightt2
Delight T. – Luminess Rep

Thanks so much for leaving your review with us! ❤️

Thumbnail of user dorab21
1 review
31 helpful votes
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January 1st, 2018

The starter kit came with colors that dont match my skin color so I've only used it once and I looked orange. It also looked to caked on but if I did a light coating it didn't cover up my rosacea which was the reason I got it in the first place. Now if I want to use it I have to buy more makeup that matches my skin tone. I dont understand why they didn't give me that option in the first place. Also it took a lot more drops to cover my face than advertised and if anything it enhances wrinkles, versus covering them up. Lastly the cleaning process is too long to consider using on a daily basis. Im sticking with my regular foundation.

Thumbnail of user ritam67
1 review
1 helpful vote
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January 11th, 2018

I received my orderThe day before it was supposed to come everything came fine have use the product three times since I received my order and now the thing that sprays out the make up is spitting out make up and sometimes wont do anything, nothing comes outcomes out. Trigger seems to be loose. Someone needs to contact me to get this taken care of right away. I have cleaned this after every use so I know its not that.

Thumbnail of user amym3431
1 review
0 helpful votes
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November 26th, 2023
Verified purchase

I am absolutely in love with this product. I love the brush and the primer feels so refreshing. The foundation is just the right color and feels more like skincare than makeup. I will never go anywhere else for foundation.

Reason I chose this business:

I saw an ad pop up on my phone. And i have wanted to try for quite sometime but just never did. I had been using the the airbrush machine but this is so much easier and looks so much more natural.

Thumbnail of user delightt2
Delight T. – Luminess Rep

This warms our hearts! We are so happy to hear you are loving your Luminess Products! Thank you for being the best part of Luminess!❤️

Thumbnail of user joannm523
1 review
0 helpful votes
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October 13th, 2023
Verified purchase

The representative that I spoke to understood my call and made the necessary suggestions without hassling me. Was both professional and friendly throughout the entire call. He represented Luminess very well!

Service
Thumbnail of user delightt2
Delight T. – Luminess Rep

Happy to hear you had such an easy experience! Let us know if you need anything throughout your Luminess journey!

Thumbnail of user stephaniea1538
1 review
0 helpful votes
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November 1st, 2023
Verified purchase

My order was received just as expected. The color match was dead on, the product holds up to it's claims and I am pleased with the quality and look and feel of the product. I do not wear full face make up often, but this product is exactly as described! I will order again.

Reason I chose this business:

Facebook ad

Thumbnail of user delightt2
Delight T. – Luminess Rep

YAY! Thank you for taking the time to review our product, this warms our hearts! Thank you for being the best part of Luminess! ❤️❤️❤️

Thumbnail of user farens1
2 reviews
0 helpful votes
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July 29th, 2023
Verified purchase

Haven't tried the product yet but I had to opt out of and unsubscribe, way too many communications after ordering. Im only doing the survey which is yet another communication, to tell you that's too many

Reason I chose this business:

Saw on social media

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hey Faren! We usually send emails out for our customers to not miss out on new products we come out with or products that are back in stock! Receiving promotional emails is totally optional! Let us know if you have any questions – we are here to help!

Thumbnail of user katrinak24
1 review
2 helpful votes
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January 19th, 2018

I just received the airbrush and am still learning how to use it. I watched the DVD and recommended tutorials, but airbrushing is still new to me. I do like it though. In terms of pricing, it was $20 with free shipping and just 3 monthly payments of $30, nothing over $120 or $200 (some of the other reviewers said). I knew there would be a monthly fee so I'm not worried about that. I'm excited to use it more!

Thumbnail of user rhondas528
1 review
12 helpful votes
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September 12th, 2021

The luminess airbrush was diffently not worth what paid for. They say makeup is sweat and waterproof. It isn't not at all. My eyes will water just a little and leaves a white streak down my face. So not real satisfied

Thumbnail of user madonnag2
1 review
11 helpful votes
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March 14th, 2021

I ordered the luminess kit that came with two bottles of foundation they sent me two bottles which were too dark (60 and 70) I called they sent me two more bottles a (30 and a 40). Those were two light and although there is a 50 they said I would have to pay for the bottle of 50. I let them know that I paid for a kit that included two bottles of foundation that I can use. Now I have four bottles that I cannot use and they are refusing to send me the 50 bottle unless I pay extra. I think it's unfortunate that they don't stand by their claim and assurance that they will be able to match a foundation to your face and then you pay for the machine that comes with two bottles and the understanding that they will match you and I still don't have two bottles that I can use. Very poor business practice.

Thumbnail of user cherylj911
1 review
0 helpful votes
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April 17th, 2024
Verified purchase

Very nice looking. It goes on easily & feels so nice. Looks good too!

Thumbnail of user delightt2
Delight T. – Luminess Rep

Thanks so much for leaving your review with us and sharing the Luminess LOVE!

Thumbnail of user luzs104
1 review
0 helpful votes
  • Send Message
September 6th, 2023
Verified purchase

I immediately fell in love with everything! Makeup looks so natural but covers enough, and I love how easy it is to use. Only complaint I have is my brush started to fall apart too soon, but very affordable to replace. I've ordered twice and will continue to do so!

Reason I chose this business:

On social media, I’ve always wanted to try it but was afraid of all the different things I needed to buy so when the spray came out I was sold!

Thumbnail of user delightt2
Delight T. – Luminess Rep

Thank you so much for taking the time to share your experience!

Thumbnail of user nicoleg1588
1 review
0 helpful votes
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December 5th, 2023
Verified purchase

The product was okay, looks nice but it does not stay. Rubs off very easily even with the primer and settingnspray.

Trying to find and return the 14 day trial product has been a hassle and i still can't figure out how to do it. Contacting customer service chat does not work. Would not recommend anyone do the 14 day trial unless you want to pay for it.

Nonexistent. I tried to contact but jone of the forms of contact work. I am now stuck paying for a product on the 14 day trial that i do not want.

* Luminess attempted to help this customer through the Sitejabber Resolution Center, but the customer did not respond

Service
Thumbnail of user delightt2
Delight T. – Luminess Rep

Hey Nicole! It was a pleasure assisting you today! We are so happy we were able to get you taken care of! Please let us know if you need anything else, we love making our customers happy!❤️

Thumbnail of user valeriat38
1 review
0 helpful votes
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April 17th, 2024
Verified purchase

Product is ok not for me. I would like to return the product.

Reason I chose this business:

I used to have the air brush machine.

* Luminess attempted to help this customer through the Sitejabber Resolution Center, but the customer did not respond

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hey Valeria! We have been recently trying to contact you, but were unable to reach you. We deeply apologize for the recent experience you have had and wanted to ensure you are completely satisfied. Please contact us back, and we would be happy to get you taken care of!❤️

Thumbnail of user tarisseh
1 review
0 helpful votes
  • Send Message
July 8th, 2023
Verified purchase

I've used Luminess products before but this, I love! Comes with a primer too. Its one and done! So to speak. I'll admit I'll never be the full face of make up type of woman but Its light and gives full coverage and it looks like I have nothing on. I love it!

Reason I chose this business:

Tried other products before. But seen this new product via Facebook.

Thumbnail of user delightt2
Delight T. – Luminess Rep

TYSM for reviewing your experience! We are always looking for ways we can improve! ❤️

Thumbnail of user leahc411
1 review
0 helpful votes
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November 5th, 2023
Verified purchase

I did try this once somehow I got bump alike red pimple. I don't had pimples in long time since I was teenager. I will try again sometime if it show other pimples obviously not work for my face. Hope it will goes well when I use next time.

Reason I chose this business:

On Facebook sponsored

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hi Leah! We are committed to helping you find the success of using our products and I am excited to share that we have experts available to help you through your questions and provide you with training and techniques that will improve your experience! We have two ways to assist you available. You may go Live on Facebook with Heather https://www.facebook.com/groups/luminesslive and/or you may contact our Beauty experts at (800)416-9981). All are available Monday-Friday between 9:00am – 5:00pm CST!

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From the business

Our mission began over 25 years ago to provide beauty solutions to the everyday woman without compromising on quality. LUMINESS was created as a professional Airbrush Cosmetics line that was designed to be easy-to-use for the at home consumer to deliver a finish not achievable with traditional liquid or powder foundations. With over 5 million Airbrush Makeup Kits sold, LUMINESS is the #1 Global Leader in Airbrush Systems and Air Delivered Beauty. Our award winning BREEZE Airbrush System is the first all-in-one device that delivers makeup, haircare, skincare and tanning. With BREEZE, LUMINESS has revolutionized the concept of Air Delivered Beauty as all-in-one beauty tool combining the easiest application of makeup for a flawless skin finish. With its interchangeable stylus attachments BREEZE delivers the added benefit of covering up gray roots and filling in the hairline with its Hair Stylus head attachment and delivering water-based skincare formulas directly onto the skin with its Skincare Stylus Head. With a micro-needling and tanning stylus head available, the possibilities are truly endless with the NEW LUMINESS BREEZE.

LUMINESS and its range of Airbrush Cosmetics, Airbrush Skincare, Airbrush Haircare, and Airbrush Tanning formulas are all made in the USA, are cruelty-free and are never tested on animals. We are continuously researching and redeveloping formulas and our latest SILK 4-in-1 Airbrush Foundation is completely CLEAN. Our Airbrush Skincare formulas including Vitamin C 15%, Niacinamide 10%, Retinol 1%, Hyaluronic Acid 2%, AHA 11%, and Vitamin B-5 are clean, cruelty free, vegan formulas that featured clinically proven and concentrated ingredients.

Business History

Nearly 25 years ago, innovator, artist, and entrepreneur Sean Mehta had a thriving fashion and garment business as one of the largest importers of beaded gowns in the United States. During photoshoots for each fashion collection, he noticed something.

The makeup artist ALWAYS used an airbrush machine on the fashion models. He would ask each makeup artist, why are you using airbrush, and the response was always the same – It’s the best way to give you the flawless look and the only one that can last the whole photoshoot. So he thought to himself – if airbrushing is the best way to give women flawless, long-lasting and beautiful coverage – WHY doesn’t every woman in the country have one?

The answer was clear – traditional airbrushing was messy, loud, large, and relatively expensive – basically, it wasn’t friendly for the everyday woman and the majority of beauty companies were focused on traditional cosmetics. Determined, Sean worked on prototype after prototype – making an airbrush system that was smaller, more portable, easier to use, more precise until finally – LUMINESS was born. Rooted in the desire to create something innovative, LUMINESS filled a need for professional quality results in an easy-to-use at-home solution.

Now that he had a product, he needed to determine how to get it into the hands of every woman in the US. After considering many different channels, he decided right in the beginning that in order to become successful he needed to maintain a close connection to the women using the product. After all, it was this close connection to the makeup artist that allowed him to see how breakthrough a device like this could be if it was to be made available for in-home use.

Company Representative

Thumbnail of user delightt2
Delight T.
We are here to help!
Typically responds within 2 days
Hello and Welcome to the LUMINESS Delight Team! We are here to help answer any questions you may have about your LUMINESS product!

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