• Luminess

Luminess

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Overview

Luminess has a rating of 3.8 stars from 5,264 reviews, indicating that most customers are generally satisfied with their purchases. Reviewers satisfied with Luminess most frequently mention customer service, skin tone, and color match. Luminess ranks 2nd among Cosmetics sites.

  • Service
    982

Proactively asks for customer feedback

This company responds to reviews on average within 2 days

Positive reviews (last 12 months): 64.3%
Positive
1,965
Neutral
404
Negative
689

Instant Feedback

41,136 reviews

25
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How would you rate Luminess?
Top Positive Review

“Great Product!”

Jessica H.
10/1/24

Timely delivery. This air brush foundation is exactly what was described. It hides imperfections, even on my 48 year old face. I added a second layer after the first one dried for the perfect coverage.

Top Critical Review

“Not my shade”

Amanda F.
9/11/24

The overall experience of luminess perfect shade, is nice. I am a black girl with golden undertones and this formula does not work completely for my skin tone. I have tried a variation of colors to match. The pros: lightweight formula, easy to blend. Cons: color choices are limited.

Reviews (5,264)

Rating

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Other

Reviews that mention popular keywords

customer service (482) skin tone (286) light weight (49) right color (197) skin color (88) credit card (100)
Thumbnail of user yaznaf
1 review
0 helpful votes
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August 12th, 2023
Verified purchase

The color is a lot more dark then the picture I can't wear this

* Luminess attempted to help this customer through the Sitejabber Resolution Center, but the customer did not respond

Thumbnail of user delightt2
Delight T. – Luminess Rep

It was a pleasure assisting you today! We are so happy we were able to get you taken care of! Please let us know if you need anything else, we love making our customers happy!❤️

Thumbnail of user susanc4148
1 review
0 helpful votes
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July 9th, 2023
Verified purchase

The new Luminess is much better and is easier for us amateurs to use.

Reason I chose this business:

I like the air blown look of makeup

Thumbnail of user delightt2
Delight T. – Luminess Rep

Thank you so much for taking the time to share your experience. We are so happy you’re happy! ❤️❤️❤️

Thumbnail of user sharonc2604
2 reviews
0 helpful votes
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July 8th, 2023
Verified purchase

Ordered color was too light. Representative stated she would send me a darker color

Service
Thumbnail of user delightt2
Delight T. – Luminess Rep

Thanks for leaving your feedback with us! You’re going to love it! Let us know if you need anything throughout your Luminess journey!

Thumbnail of user rodriguezm20
1 review
0 helpful votes
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July 7th, 2023
Verified purchase
• Updated review

I kinda have trouble ordering online...but I like the product... especially for hot summer..

Thumbnail of user delightt2
Delight T. – Luminess Rep

Thanks for leaving your review with us! If you are experiencing any technical difficulties with our app, we recommend making sure that your phone is updated to the latest software update and ensuring the app itself is updated as well. Sometimes apps wont work correctly if the phone is not updated, or if you have too many apps running in the background on the phone. Try those steps out, and let us know if you have any further errors - we are always here to help! (:

I kinda have trouble ordering online
June 27th, 2023
Verified site experience
• Previous review
Thumbnail of user marysurh
1 review
0 helpful votes
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November 6th, 2023
Verified purchase

Fast shipping and great packaging. Easy to use. Smooth application

Thumbnail of user delightt2
Delight T. – Luminess Rep

Thank you so much for taking the time to share your experience. We are so happy you’re happy! ❤️❤️❤️

Thumbnail of user alanes7
2 reviews
0 helpful votes
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March 28th, 2023
Verified purchase
• Updated review

Not sure yet but excited to try. Very nice to have so much support.

Reason I chose this business:

Commercial and so far seems to be better quality and support.

Thumbnail of user delightt2
Delight T. – Luminess Rep

We are so excited for you! Let us know if you have any questions once you receive it! ❤️

Not sure yet but excited to try
April 17th, 2023
Verified site experience
• Previous review
Thumbnail of user alvinn28
1 review
0 helpful votes
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April 12th, 2023
Verified purchase

The customer service agent did his job, but the process took way too long.

Reason I chose this business:

I thought my wife would like it. I didn't know she doesn't use foundation.

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hey there Alvin! Thanks for leaving your review with us! We apologize for any inconvenience as we have a high volume of calls we are attending to. Looking at the order, it looks like you placed an order for the Breeze trial - how exciting! It looks like the agent successfully inputted your order and sent to shipping. You should receive a tracking number shortly - let us know if you have any questions, we are here to help! (:

Thumbnail of user rachaels266
1 review
0 helpful votes
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March 11th, 2023
Verified purchase

Fast, Easy to order.
My order arrived promptly
Beautifully packaged without damaged

Thank You!

Reason I chose this business:

Television Infomercial

Thumbnail of user delightt2
Delight T. – Luminess Rep

Thanks for sharing your feedback with us! Let us know if you need anything else to assist you throughout your Luminess journey! We are always here!❤️

Thumbnail of user inesd22
1 review
0 helpful votes
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November 4th, 2022
Verified purchase

All good. My order arrived on time. It was a good experience. Thank you.

Thumbnail of user delightt2
Delight T. – Luminess Rep

Thanks so much for leaving your feedback with us! So happy to hear you have had a positive experience!

Thumbnail of user dawnaj4
1 review
0 helpful votes
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October 16th, 2022
Verified purchase

I got the starter kit for 99. A significant savings off the original price

Reason I chose this business:

To help hide damage to my face and neck from radiation treatments

Thumbnail of user delightt2
Delight T. – Luminess Rep

❤️ You’re going to love it! Let us know if you have any questions about shade matching, application, cleaning, etc. We’re here for you!

Thumbnail of user maryb5372
1 review
0 helpful votes
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January 25th, 2023
Verified purchase

My order experience on the Luminess website was great - it was easy to use

Reason I chose this business:

I think Luminess really helps to cover all of your blemishes and wrinkles on your face without being caked with makeup.

Thumbnail of user delightt2
Delight T. – Luminess Rep

We love this feedback! Our goal is to exceed your expectations and we are ecstatic that we met that mark!

Thumbnail of user donnam3771
1 review
0 helpful votes
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July 1st, 2023
Verified purchase

I love this product! The application ease to the silky coverage on my skin!

Thumbnail of user delightt2
Delight T. – Luminess Rep

Thank you for taking the time to review our product!

Thumbnail of user jayb632
2 reviews
0 helpful votes
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June 30th, 2023
Verified purchase

Have not yet tried product. Not able to submit a review at this time.

Reason I chose this business:

The commercials intrigued me as did the risk free trial

Thumbnail of user delightt2
Delight T. – Luminess Rep

Thanks for leaving your feedback with us! Our website is designed to provide an easy navigation when looking at our products and happy to hear you had such an easy experience!

Thumbnail of user jenniferl3288
1 review
0 helpful votes
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June 27th, 2023
Verified purchase

Didn't rely deal with, delivery was a few days later than the delivery email...

Reason I chose this business:

Something to try

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hey Jennifer! It usually takes 1-2 business days for the order to be processed and 5-7 business days to be delivered for standard shipping! We sincerely apologize if there were any delays in your package. Please let us know if you have any questions, and we will be happy to assist you further.

Thumbnail of user borisc49
1 review
0 helpful votes
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June 22nd, 2023
Verified purchase

Great Follow up received a email to see if I had received my order

Thumbnail of user delightt2
Delight T. – Luminess Rep

Our goal is to exceed your expectations and we are ecstatic that we met that mark!

Thumbnail of user maureenw241
1 review
0 helpful votes
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September 24th, 2022
Verified purchase

Not sure yet I just received the product but so far I like it

Reason I chose this business:

Referred by a friend

Thumbnail of user delightt2
Delight T. – Luminess Rep

Thank you so much for reviewing your experience and sharing the love! ❤️

Thumbnail of user keycial
1 review
0 helpful votes
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June 19th, 2023
Verified purchase

I like it but wish it were a little less oily. Fast shipping though.

Thumbnail of user delightt2
Delight T. – Luminess Rep

Happy to hear you had such an easy experience!

Thumbnail of user artieb30
1 review
0 helpful votes
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June 16th, 2023
Verified purchase

The web site made it easy to order price was great with the discount

Reason I chose this business:

Have the electric model. Was waiting for a battery operated one to come out

Thumbnail of user delightt2
Delight T. – Luminess Rep

Our goal is to exceed your expectations and we are ecstatic that we met that mark!

Thumbnail of user loisa144
1 review
0 helpful votes
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September 23rd, 2022
Verified purchase

The mak up is hard to mix up. I guess? I'm a 20 - 30.

They went out of their way to get different colors to me. And in a very timely matter. I feel the coloring is like a roll of the dice. Love the machine itself. Please keep improving the device.

Reason I chose this business:

It is cleaner to use than brush on make up

Service
Thumbnail of user delightt2
Delight T. – Luminess Rep

Hey Lois! Thanks for leaving your review with us! We strive to deliver the BEST customer service to all our customers and glad we helped assist you on your color match! The foundations can definitely be mixed with a lighter or darker shade of the foundation finish of your choosing. We actually have an amazing makeup artist who can help assist on what color you are so you wont have to mix the 2 foundations! She goes live on Facebook at 10:30 am CST Monday-Thursday. Check out this link to set up a 1-on-1 appointment with our makeup artist: luminessbeautybar.as.me/schedule.php.

Thumbnail of user laquayg
1 review
0 helpful votes
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July 1st, 2023
Verified purchase

The foundation made me have an orange tint and actually made my skin oily

Reason I chose this business:

I saw the ads and I thought I would try a liquid foundation as opposed to the powder I use.

* Luminess attempted to help this customer through the Sitejabber Resolution Center, but the customer did not respond

Thumbnail of user delightt2
Delight T. – Luminess Rep

It was a pleasure assisting you today! We are so happy we were able to get you taken care of! Please let us know if you need anything else, we love making our customers happy!❤️

Thumbnail of user marleenm4
1 review
0 helpful votes
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May 26th, 2023
Verified purchase

Wrong color picked no hassle to switch changed my date for my trial time

Very friendly no problems with sending me out a new color

Reason I chose this business:

Just looking for good coverage

Service
Thumbnail of user delightt2
Delight T. – Luminess Rep

Thanks for leaving your feedback with us! All airbrush trials come with a one time color match guarantee! So if those shades dont work out for you - we will be more than happy to send out a color match that fits you best! Let us know how those shades work out for you! We cant wait to hear more of your feedback! (:

Thumbnail of user debraw1442
1 review
0 helpful votes
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December 18th, 2022
Verified purchase

I found your site quickly and easily located the product I needed to reorder.

Reason I chose this business:

It goes on more easily for my mature skin with out haveing to blend to much

Thumbnail of user delightt2
Delight T. – Luminess Rep

Thank you so much for taking the time to share your experience. We are so happy you’re happy! ❤️❤️

Thumbnail of user jessicak1686
1 review
0 helpful votes
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November 12th, 2023
Verified purchase

Makeup doesn't cake up goes on well.will purchase more!

Thumbnail of user delightt2
Delight T. – Luminess Rep

Thank you so much for reviewing your experience and sharing the love! ❤️

Thumbnail of user saciaf1
1 review
0 helpful votes
  • Send Message
November 4th, 2023
Verified purchase

I'm fairly dark completed with red undertones. They just missed my shave all together.

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hi Sacia! Not to worry - all of our trials come with a color match guarantee! Please contact our Beauty Experts at (800)416-9981 and they will gladly assist you further.

Thumbnail of user ranil11
1 review
0 helpful votes
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November 4th, 2023
Verified purchase

Very impressed with this makeup! Seamless lightweight and great color match!

Thumbnail of user delightt2
Delight T. – Luminess Rep

We are so happy to hear you are loving your Luminess Products!❤️

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From the business

Our mission began over 25 years ago to provide beauty solutions to the everyday woman without compromising on quality. LUMINESS was created as a professional Airbrush Cosmetics line that was designed to be easy-to-use for the at home consumer to deliver a finish not achievable with traditional liquid or powder foundations. With over 5 million Airbrush Makeup Kits sold, LUMINESS is the #1 Global Leader in Airbrush Systems and Air Delivered Beauty. Our award winning BREEZE Airbrush System is the first all-in-one device that delivers makeup, haircare, skincare and tanning. With BREEZE, LUMINESS has revolutionized the concept of Air Delivered Beauty as all-in-one beauty tool combining the easiest application of makeup for a flawless skin finish. With its interchangeable stylus attachments BREEZE delivers the added benefit of covering up gray roots and filling in the hairline with its Hair Stylus head attachment and delivering water-based skincare formulas directly onto the skin with its Skincare Stylus Head. With a micro-needling and tanning stylus head available, the possibilities are truly endless with the NEW LUMINESS BREEZE.

LUMINESS and its range of Airbrush Cosmetics, Airbrush Skincare, Airbrush Haircare, and Airbrush Tanning formulas are all made in the USA, are cruelty-free and are never tested on animals. We are continuously researching and redeveloping formulas and our latest SILK 4-in-1 Airbrush Foundation is completely CLEAN. Our Airbrush Skincare formulas including Vitamin C 15%, Niacinamide 10%, Retinol 1%, Hyaluronic Acid 2%, AHA 11%, and Vitamin B-5 are clean, cruelty free, vegan formulas that featured clinically proven and concentrated ingredients.

Business History

Nearly 25 years ago, innovator, artist, and entrepreneur Sean Mehta had a thriving fashion and garment business as one of the largest importers of beaded gowns in the United States. During photoshoots for each fashion collection, he noticed something.

The makeup artist ALWAYS used an airbrush machine on the fashion models. He would ask each makeup artist, why are you using airbrush, and the response was always the same – It’s the best way to give you the flawless look and the only one that can last the whole photoshoot. So he thought to himself – if airbrushing is the best way to give women flawless, long-lasting and beautiful coverage – WHY doesn’t every woman in the country have one?

The answer was clear – traditional airbrushing was messy, loud, large, and relatively expensive – basically, it wasn’t friendly for the everyday woman and the majority of beauty companies were focused on traditional cosmetics. Determined, Sean worked on prototype after prototype – making an airbrush system that was smaller, more portable, easier to use, more precise until finally – LUMINESS was born. Rooted in the desire to create something innovative, LUMINESS filled a need for professional quality results in an easy-to-use at-home solution.

Now that he had a product, he needed to determine how to get it into the hands of every woman in the US. After considering many different channels, he decided right in the beginning that in order to become successful he needed to maintain a close connection to the women using the product. After all, it was this close connection to the makeup artist that allowed him to see how breakthrough a device like this could be if it was to be made available for in-home use.

Company Representative

Thumbnail of user delightt2
Delight T.
We are here to help!
Typically responds within 2 days
Hello and Welcome to the LUMINESS Delight Team! We are here to help answer any questions you may have about your LUMINESS product!

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