• Luminess

Luminess

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Overview

Luminess has a rating of 3.8 stars from 5,273 reviews, indicating that most customers are generally satisfied with their purchases. Reviewers satisfied with Luminess most frequently mention customer service, skin tone, and color match. Luminess ranks 2nd among Cosmetics sites.

  • Service
    983

Proactively asks for customer feedback

This company responds to reviews on average within 2 days

Positive reviews (last 12 months): 64.1%
Positive
1,956
Neutral
403
Negative
691

Instant Feedback

41,236 reviews

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How would you rate Luminess?
Top Positive Review

“Great Product!”

Jessica H.
10/1/24

Timely delivery. This air brush foundation is exactly what was described. It hides imperfections, even on my 48 year old face. I added a second layer after the first one dried for the perfect coverage.

Top Critical Review

“Not my shade”

Amanda F.
9/11/24

The overall experience of luminess perfect shade, is nice. I am a black girl with golden undertones and this formula does not work completely for my skin tone. I have tried a variation of colors to match. The pros: lightweight formula, easy to blend. Cons: color choices are limited.

Reviews (5,273)

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Reviews that mention popular keywords

customer service (482) skin tone (286) light weight (49) right color (198) credit card (100) skin color (88)
Thumbnail of user tiffanyw796
1 review
0 helpful votes
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April 10th, 2024
Verified purchase

I don't like how looks like I'm wearing a ton of cover-up.

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hi Tiffany, We are committed to helping you find the success of using our products! We recommend consulting with our makeup artist to ensure the correct application process is made when it comes to airbrushing.We sent you a link via email -Let us know if you have any questions, we are here to help!

Thumbnail of user moniquen94
1 review
0 helpful votes
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April 10th, 2024
Verified purchase

Coverage was really great and light weight, but color did not match

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hi Monique, Hello! All trials come with a 100% one time color match guarantee and are excited to help you find the ideal color match for you! 😍 We recommend consulting with our Beauty experts for an exact color match - you may contact them at 800-416-9981. They are available to assist you from Monday to Friday, between 9:00 AM and 7:00 PM CST. 😊

Thumbnail of user damishae
1 review
0 helpful votes
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April 11th, 2024
Verified purchase

Had a chemical smell, did not like how it feel on my face

* Luminess attempted to help this customer through the Sitejabber Resolution Center, but the customer did not respond

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hey Damisha! We recently tried to contact you, but were unable to reach you. We apologize for the recent experience you have had and wanted to ensure you are completely satisfied. Please contact us back, and we would be happy to get you taken care of!❤️

Thumbnail of user pelsorc
1 review
0 helpful votes
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December 18th, 2023
Verified purchase

Overall experience is not great nor awful, just meh.
It would have been kind of cool to have that 'try on' feature for the products, to determine tones or color palettes. While they are not foolproof, sometimes it can give pretty close ideas.
My package showed up over 5 days late, even with the holidays and weekends, that seems a little bit long.
The items received (3 total), two being for lips - were crumbled boxes (inside the actual boxed package), and appeared to possibly have been tried and returned, so I won't be using those. Lipstick I would, but the stain could be contaminated, and it was the worst one.

The spray makeup (not airbrush), I tested it on one side of my face, and wore my normal brand that I was considering branching out from on the other side, to see what they looked like coverage wise throughout a long day. Nothing wrong with Luminess, definitely a lighter coverage, even when layered. Unfortunately seems like a bit of it gets wasted being an aerosol can, but I understand the concept behind that.

I will be returning, it is not as amazing as I hoped it would be, so there is no reason for me to switch.

Thumbnail of user delightt2
Delight T. – Luminess Rep

TYSM for reviewing your experience! We are always looking for ways we can improve! ❤

Thumbnail of user karif150
1 review
0 helpful votes
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March 5th, 2024
Verified purchase

I had no problems with the shopping issue. I will be sending it back though because I don't feel like it does what it says it does.

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hi Kari,We have the perfect solution for you! We have available makeup artists here who can guide you on how to use the system, makeup, caring for your device, color matches, and many more tips and tricks! We sent you a link going over our makeup artists information via email - let us know if you have any more questions, we are here to help! (:

Thumbnail of user amberl824
1 review
0 helpful votes
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April 8th, 2024
Verified purchase

I've never worn makeup before. This is a life savor for a beginner.

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hi Amber, thank you so much for your feedback! We work so hard to exceed our customer's expectations and happy to hear that we hit the mark for you! 😊

Thumbnail of user gingerh135
1 review
0 helpful votes
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February 7th, 2023
Verified purchase

I love the new cordless wand style. But your makeup seems a little stickier than it used to be. I think you tried to do too much with the new makeup it should be just a simple basic cover nothing more. Maybe too much glycerin I think.

Reason I chose this business:

Long time user.

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hey Ginger! Thanks for leaving your feedback with us! We have changed our formula over the years to get that perfect shade and coverage that fits best with our customers. You may be applying excess foundation or reduce the drying time that may feel as if the foundation is sticky - we sent over a link on your email to view our makeup artist who can show you how to apply our makeup, tips and tricks on getting the best coverage, and techniques to get that flawless look! Let us know if you have any questions, we are here to help! (:

Thumbnail of user sheliam122
1 review
1 helpful vote
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January 5th, 2023
Verified purchase

My boyfriend ordered the Luminess Breeze air brush system for me for Christmas. The order never went through, but we received a call from customer service who placed our order for us. She was very helpful and friendly. We placed the order Dec 26th and it took a while to get but it finally arrived Jan 4th. I took it out of the box, charged it for a few hours and used it. I have to say I love the Luminess Breeze way better than the Icon pro! It's easier to use and it goes on flawlessly! I absolutely love it! I can't wait to use it again!

The customer service representative was amazing! She was very helpful and friendly!

Reason I chose this business:

I chose Luminess because I liked Icon but it broke so I decided to upgrade my machine and go with the new one!

Service
Thumbnail of user delightt2
Delight T. – Luminess Rep

We love this feedback! Our goal is to exceed your expectations and we are ecstatic that we met that mark!

Thumbnail of user cheryleenm
2 reviews
0 helpful votes
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December 20th, 2023
Verified purchase

I didn't receive it so how can I review something I never got!
I guess you don't let us try it before we buy it, I paid shipping to have nothing shipped to me!
I really wanted to use this for important advents I had to attend...
And for thanksgiving at my inlaws so they would spread a rumor around that I must of had plastic surgery, i could of then got mad at them for saying that and not have to invite them to Christmas party at My house!
I'll be waiting for it to get here!?
I'm not happy about this though!

Reason I chose this business:

It's all over the TV...

* Luminess attempted to help this customer through the Sitejabber Resolution Center, but the customer did not respond

Thumbnail of user lindac4792
1 review
0 helpful votes
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March 7th, 2023
Verified purchase

Having used it only once since I received it was and experience I've never had before and I reallly like it thus far. I received a complement on how well my makeup looked. I think I am going to like it once I get used to it. I'm looking forward to that experience. Thank you for making such it affordable.

Reason I chose this business:

It seemed like it would be a system I would be able to use.

Thumbnail of user delightt2
Delight T. – Luminess Rep

This warms our hearts! Thank you for being the best part of Luminess!

Thumbnail of user daynahj
1 review
0 helpful votes
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April 10th, 2024
Verified purchase

Makes my face oily and don't like the texture of it on my face

Reason I chose this business:

Social media

* Luminess attempted to help this customer through the Sitejabber Resolution Center, but the customer did not respond

Service
Thumbnail of user delightt2
Delight T. – Luminess Rep

Hi Daynah, We have recently tried to contact you and was unable to reach you. We deeply apologize for the recent experience you have had and wanted to ensure you are completely satisfied. Please contact us back and we would be happy to get you taken care of!❤️

Thumbnail of user christinea1237
1 review
0 helpful votes
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December 1st, 2022
Verified purchase

It was wonderful & a great experience. I learned a great deal about Luminous and the products you have. I look forward and plan to buy new products in the next year. Thank you *******@yahoo.com

Reason I chose this business:

I have Luminescent machine for a few years. But I never understood how to use it so I am experimenting with it. I researched your services again. Christine Anders

Thumbnail of user delightt2
Delight T. – Luminess Rep

Thanks so much for leaving your feedback with us! So happy to hear you have had a positive experience!❤

Thumbnail of user dawnr900
1 review
0 helpful votes
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April 9th, 2024
Verified purchase

It it makes my face very soft, and it covers it very well.

Thumbnail of user delightt2
Delight T. – Luminess Rep

Thank you so much for taking the time to share your experience. We are so happy to hear that our products are working wonders for you! ❤

Thumbnail of user jocelynt73
1 review
0 helpful votes
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January 6th, 2023
Verified purchase

My exsperience was when i called the representitive about my trial kit going to a duplicate address the issue was resolved but for future orders they will have to add notes that i live in a house other than that it was fine. Also during the call i was irritated about trying to offer me more items to purchase.

The agent i talked to made me aggitated bcause it was long winded talking about other offers when i just wanted to address my mailing issue. I was very annoyed by it to be honest.

Reason I chose this business:

Because the makeup i use breaks my face out and i wanted something thats not cakey on my face so i want to give it a try as i have very sensitive skin. Once i start using the product i will update about the results. Thank you

Service
Thumbnail of user delightt2
Delight T. – Luminess Rep

Hey Jocelyn! Thanks for leaving your review with us! We know the Breeze airbrush comes with our starter kit that comes with additional items to enhance your look. We promote many makeup essentials that help our customers achieve the Flawless look and would hate for these to go unnoticed in case they fit your needs. If you ever need any products that may help such as a primer or concealer, we definitely recommend checking them out on our website!

Thumbnail of user debj157
1 review
6 helpful votes
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March 8th, 2020

Do not purchase the Luminess air. Sticky, runny even if you put on fine. It say it's hyperalgemic but it's not! Had to go to my Doctor got in my eyes and eyes swelled up. This product is terrible and to try to send back is even worse, watch out this pttofuct does not make you want to turn back time!

Thumbnail of user ivelissem25
1 review
0 helpful votes
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April 10th, 2024
Verified purchase

I like the texture but shade
Does not match at all

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hi Ivelisse, All trials come with a 100% one time color match guarantee and are excited to help you find the ideal color match for you! 😍 We recommend consulting with our Beauty experts for an exact color match - you may contact them at 800-416-9981. They are available to assist you from Monday to Friday, between 9:00 AM and 7:00 PM CST. 😊

Thumbnail of user melindas539
1 review
0 helpful votes
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April 10th, 2024
Verified purchase

The makeup is lightweight and feels good.I just can't get enough coverage with it

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hi Melinda, The best thing about our Spray foundation is that you can build the coverage to your liking. Whether you want a natural finish, or a full coverage finish - our foundation does it all.We are committed to helping you find the success of using our products! We recommend consulting with our makeup artist to ensure the correct application process is made when it comes to airbrushing.We sent you a link via email -Let us know if you have any questions, we are here to help! (:

Thumbnail of user breec57
1 review
0 helpful votes
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April 10th, 2024
Verified purchase

I like the coverage of this foundation but it is a bit orange.

* Luminess attempted to help this customer through the Sitejabber Resolution Center, but the customer did not respond

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hi Bree, We have recently tried to contact you and was unable to reach you. We deeply apologize for the recent experience you have had and wanted to ensure you are completely satisfied. Please contact us back and we would be happy to get you taken care of!❤️

Thumbnail of user deek186
1 review
0 helpful votes
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October 19th, 2023
Verified purchase

I received my order and was excited to use it, I like the product but for some reason my face still comes out very blochey and the foundation don't settle in right ill definitely keep using it untill I figure it out. Thank you for a product that is different and easy to use

Reason I chose this business:

TV and Internet

Thumbnail of user delightt2
Delight T. – Luminess Rep

Thank you for taking the time to review our product! We absolutely want you to have a great experience here at Luminess and recommend consulting with our Beauty experts, so you can use our amazing tips and tricks applying the Spray Foundation. Here is the link: https://www.facebook.com/groups/luminesslive
❤️❤️❤️

Thumbnail of user barbaram4028
1 review
0 helpful votes
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April 9th, 2024
Verified purchase

Easy to apply, great coverage, and it last until removed.

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hi Barbara, thank you so much for taking the time to share your experience. We are so happy to hear you are loving your Luminess Products! 🥰

Thumbnail of user efehie
1 review
0 helpful votes
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April 9th, 2024
Verified purchase

Will let u know my feed back once I use it. Good as of now.

Thumbnail of user delightt2
Delight T. – Luminess Rep

Thanks for taking the time to share your experience so far. We are so excited to hear from you again once you try out your Luminess products! 😍

Thumbnail of user nenap9
Nena U.
1 review
0 helpful votes
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September 8th, 2023
Verified purchase

Even though my first chosen shade a little lighter than expected, the glow that immediately illuminated my natural beauty eliminating all blemishes was breathtaking. I can't wait til I get the right shade in the mail. Oh by the way, my face stay feeling clean ALL DAY LONG

Thumbnail of user delightt2
Delight T. – Luminess Rep

Thank you so much for taking the time to share your experience. We are so happy you’re happy! ❤️❤️❤️

Thumbnail of user traceyg293
1 review
0 helpful votes
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October 16th, 2023
Verified purchase

I have a hard time with my can it sputters Anna kinda splatters out. I ran warm water over it and it helped a bit. I love the color match tho. But I'm feel like I can't get it to go on smooth enough. I really have to bleed and then I feel like I've blended it off.

Reason I chose this business:

Of course Instagram

* Luminess attempted to help this customer through the Sitejabber Resolution Center, but the customer did not respond

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hey Tracey! We have been recently trying to contact you, but were unable to reach you. We deeply apologize for the recent experience you have had and wanted to ensure you are completely satisfied and send you a brand-new bottle! Please contact us back, and we would be happy to get you taken care of!❤️

Thumbnail of user aprild383
1 review
0 helpful votes
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October 25th, 2022
Verified purchase

My shopping experience was flawless. The website was easy to navigate from selecting the correct shade for my complexion to the selection of add-ons.
Timely delivery updates to fron time delivery.
I am excited!

Reason I chose this business:

I chose Luminess for the easy application process and the natural beauty the product provides.

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hey April! Thanks for leaving your feedback with us! SO happy you had such a good experience with our website! We cant wait to hear more of your feedback with our product! ❤️

Thumbnail of user heatherb2302
1 review
0 helpful votes
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March 9th, 2024
Verified purchase

And it cakes in my skin makes fine lines worse.
I look opaque when applying have to apply more makeup to make it look right.

* Luminess attempted to help this customer through the Sitejabber Resolution Center, but the customer did not respond

Thumbnail of user delightt2
Delight T. – Luminess Rep

Hey Heather! It was a pleasure assisting you today! We are so happy we were able to get you taken care of! Please let us know if you need anything else, we love making our customers happy!❤️

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From the business

Our mission began over 25 years ago to provide beauty solutions to the everyday woman without compromising on quality. LUMINESS was created as a professional Airbrush Cosmetics line that was designed to be easy-to-use for the at home consumer to deliver a finish not achievable with traditional liquid or powder foundations. With over 5 million Airbrush Makeup Kits sold, LUMINESS is the #1 Global Leader in Airbrush Systems and Air Delivered Beauty. Our award winning BREEZE Airbrush System is the first all-in-one device that delivers makeup, haircare, skincare and tanning. With BREEZE, LUMINESS has revolutionized the concept of Air Delivered Beauty as all-in-one beauty tool combining the easiest application of makeup for a flawless skin finish. With its interchangeable stylus attachments BREEZE delivers the added benefit of covering up gray roots and filling in the hairline with its Hair Stylus head attachment and delivering water-based skincare formulas directly onto the skin with its Skincare Stylus Head. With a micro-needling and tanning stylus head available, the possibilities are truly endless with the NEW LUMINESS BREEZE.

LUMINESS and its range of Airbrush Cosmetics, Airbrush Skincare, Airbrush Haircare, and Airbrush Tanning formulas are all made in the USA, are cruelty-free and are never tested on animals. We are continuously researching and redeveloping formulas and our latest SILK 4-in-1 Airbrush Foundation is completely CLEAN. Our Airbrush Skincare formulas including Vitamin C 15%, Niacinamide 10%, Retinol 1%, Hyaluronic Acid 2%, AHA 11%, and Vitamin B-5 are clean, cruelty free, vegan formulas that featured clinically proven and concentrated ingredients.

Business History

Nearly 25 years ago, innovator, artist, and entrepreneur Sean Mehta had a thriving fashion and garment business as one of the largest importers of beaded gowns in the United States. During photoshoots for each fashion collection, he noticed something.

The makeup artist ALWAYS used an airbrush machine on the fashion models. He would ask each makeup artist, why are you using airbrush, and the response was always the same – It’s the best way to give you the flawless look and the only one that can last the whole photoshoot. So he thought to himself – if airbrushing is the best way to give women flawless, long-lasting and beautiful coverage – WHY doesn’t every woman in the country have one?

The answer was clear – traditional airbrushing was messy, loud, large, and relatively expensive – basically, it wasn’t friendly for the everyday woman and the majority of beauty companies were focused on traditional cosmetics. Determined, Sean worked on prototype after prototype – making an airbrush system that was smaller, more portable, easier to use, more precise until finally – LUMINESS was born. Rooted in the desire to create something innovative, LUMINESS filled a need for professional quality results in an easy-to-use at-home solution.

Now that he had a product, he needed to determine how to get it into the hands of every woman in the US. After considering many different channels, he decided right in the beginning that in order to become successful he needed to maintain a close connection to the women using the product. After all, it was this close connection to the makeup artist that allowed him to see how breakthrough a device like this could be if it was to be made available for in-home use.

Company Representative

Thumbnail of user delightt2
Delight T.
We are here to help!
Typically responds within 2 days
Hello and Welcome to the LUMINESS Delight Team! We are here to help answer any questions you may have about your LUMINESS product!

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