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    ASOS

ASOS

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Overview

ASOS has a rating of 1.4 stars from 2,054 reviews, indicating that most customers are generally dissatisfied with their purchases. Reviewers complaining about ASOS most frequently mention customer service, post office, and next day problems. ASOS ranks 473rd among General Apparel sites.

  • Service
    626
  • Value
    584
  • Shipping
    622
  • Returns
    551
  • Quality
    542
Positive reviews (last 12 months): 10.2%
Positive
6
Neutral
2
Negative
51
View ratings trends
463
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How would you rate ASOS?
Top Positive Review

“Good looking is enough”

Jason S.
6/12/24

Bought a sweater and a cardigan, frankly the price was very cheap and the pictures looked good. The actual items received were good, but they don't last. The sweater lost its shape after one wash, and the cardigan seems to be polyester, which easily gets static electricity.

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Top Critical Review

“ASOS Sent me old worn shoes!”

Ree M.
11/5/24

Bought a pair of Dr Marten shoes which are supposed to be one of the best for leather and longevity. When the shoes arrived they were farrrrr from new! They were battered! They had clearly been worn for several weeks and returned or worn by an ASOS member of staff that decided to exchange their battered pair for my new pair upon dispatch! I have attached photos as the shoes' battered state on delivery have to be seen to be believed! AVOID this company, they no longer care about their customers.

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Reviews (2,054)

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Reviews that mention popular keywords

post office (117) phone number (86) delivery date (55) day delivery (60) customer service (862)
Thumbnail of user gayley18
Canada
1 review
1 helpful vote
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July 4th, 2022
Verified purchase

I ordered a dress and it arrived in Canada fairly quickly. I had to pay $14 in duties at the post office. The quality was very good, but it did not match the photos or written description. The back was not plunging nor did it tie up at the back. It also didn't flair out at all. I decided to just keep it anyway because it did fit me. When I was asked to leave a review, they rejected it, and even after I tried to alter it to meet their criteria, they rejected it again. I would not recommend ordering from ASOS.

Tip for consumers:
Be aware that you may be charged additional duties, especially Canadians

Products used:
Dress

Thumbnail of user stephaniep816
Cyprus
1 review
0 helpful votes
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May 11th, 2021

I don't get why people are not suttisfied! Asos is the ONLY online shopping site i trust!
I have been buying stuff for the last 10 years!
Every single Item came as expected and way earlier than the estimated delivery date.

Thumbnail of user assady
GB
1 review
2 helpful votes
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November 15th, 2015

Ask for an exchange and get a refund in ten days. When customer services were emailed I received no apology for the inconvenience just told to buy the item again in the correct size. When questioned why has this happened? I was advised this happens regularly if the item is out of stock or of a different colour. (I know this wasn't the case when on the product as I checked daily.) Do they not understand people don't have another £100 to spend whilst waiting up to 10 days for a refund?

I'll be returning the rest of my order and spending my money with a more competent company.

Thumbnail of user ka21188
California
1 review
1 helpful vote
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June 28th, 2017

Terrible customer service, I never got items because they didn't arrive on time, they sent to ups store instead of delivering to me. Why don't they take their items back since it's at ups store. I00% scam company with shabby customer service. Spoke to 4 different people on chat. Which btw, is only way you can speak to someone. No phone number here in usa! PLS! Stay away.

Thumbnail of user monicac168
California
1 review
0 helpful votes
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June 1st, 2019

I recently ordered a jacket through their website. I ordered it on Tuesday and paid for 2 day shipping because I needed it on Friday. Here I am Saturday and the jacket has still not arrived. My jacket was supposed to arrive two business days from Tuesday which would be Thursday, at the very least Friday! So disappointed. Should have just not paid free shipping at all.

Thumbnail of user aaa23
Singapore
1 review
1 helpful vote
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July 25th, 2019

Don't use ASOS. Their shipping is $#*!ed.

Bought some shades; was told delivery would arrive in less than 2 weeks. No shipping options: just untracked all the way from their HQ in another country. Sure, that's smart. Package got lost and ASOS just wasted my time. Just buy else where.

Thumbnail of user hk84
Canada
1 review
1 helpful vote
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March 30th, 2021

I was hit with duty and customs fees that I was not expecting given the value of the items. The shipping label looks like the package came from the US which makes the duty even more questionable. There is no packing slip within the package so I have no idea if they told customs the wrong price. I am not happy with the items but not willing to pay the shipping cost to return. If I did I would have spent $50 on nothing. Won't use them again.

Value
Shipping
Returns
Quality
Thumbnail of user harisa27
MK
1 review
1 helpful vote
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May 12th, 2022
Verified purchase

I have 10 orders with asos.com, everything was going smoothly until they started shipping only with DHL. DHL in my country delivers only to the capital city, but asos sent them anyways to my address which they never got delivered, from DHL, they said asos is well aware on our delivery policy in your country but for some reason, they still insisted to ship them with DHL.
So for that reason I wont be ordering anymore from this site.

Service
Value
Shipping
Returns
Quality
Thumbnail of user kinghoff101
Massachusetts
1 review
8 helpful votes
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May 26th, 2023

Paid for express shipping? Don't expect it next day. I had a shipment stolen as well and they won't replace it even though the items are in stock they said "we couldn't find your items." I had to go through an reorder everything. I asked them to use USPS but they continue to use Lasership which is a god awful courier. They ended my chat with a rep when I stated I would like them to add a note to leave inside and not on porch. Very very terrible company.

Service
Value
Shipping
Returns
Quality
Thumbnail of user divhanim
South Africa
1 review
1 helpful vote
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August 1st, 2018

It's been way over a month and I still haven't received my order. I made my order on the 17th of June and now we are in August and there's no sign of it.

I've tried emailing to find out what the way forward is and if I'll be getting a refund or some remedying of the situation and they aren't responding. They asked me to wait 3 weeks after the set delivery date in July and now it's gone and past. They also have this set template about checking with neighbours and the post office which I have done to no avail.

The customer service has been appalling, I needed the items for a special occasion and they didn't keep their end of the deal which has been extremely disappointing. What's even more disappointing is the lack of accountability prevalent in how they are handling the situation. This has really tainted my views about them and their brand.

Why promise things to your customers when you can't deliver? I've lost out on money that I could've used for something else.

Thumbnail of user mariam2219
Mexico
3 reviews
3 helpful votes
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May 25th, 2021

I was wary about ordering here after reading the reviews however everything went well. The items are of good quality. The delivery took a week longer than initially estimated but the customer service was great and explained the cause of the delay and the date of arrival. Overall a good experience.

Thumbnail of user regalyr
Canada
1 review
0 helpful votes
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October 25th, 2020

I order couple of the staff with them, 1st thing i had to wait more then my time line, then all in a sudden i had to go pick my staff from the post office and they said i gotta pay for customers and guess how much it is for order of $167 i had to pay $70 bucks customs charge then when when i told them about this asos said these charges r not on there hand, anyway i paid it and bring the staff home, when I opened it i saw its wrong size instead of large its xl and i asked them about the return policy they said i gotta pay for it but they refund me the money back, so ipaid $22 for the return, like a month and ten days ago. Still didn't received the refund of the product or the shipping money, these guys r bunch of crooks, playing with our money online and their customer service suck all buch of automatic computer systems no phone contact or anything

Thumbnail of user julisk
Virginia
1 review
0 helpful votes
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December 11th, 2020

ASOS customer service is insufficient. I haven't received my order Customer service rep. Domicio instead to help me —just stop communication, basically saying he doesn't know what happened to the order It was incompetent and rude. Will not buy from ASOS any more. Julia K

Thumbnail of user jl506
New York
1 review
41 helpful votes
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June 26th, 2020

I've never experienced such a hassle for online purchases. First-order and didn't receive my package, when contacted customer service noted that the delivery address number and zip code was typed incorrectly and they told me that it is my responsibility to retrieve the package at the wrong address. No refund, no resend after multiple emails requesting that (1 month of back and forth). Waste of money and time. Stay away from them.

Thumbnail of user mariam1383
Canada
1 review
15 helpful votes
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July 14th, 2020

I ordered from ASOS quite a few times as I love all the brands they carry and they sometimes have great deals. However, the customs charges for each order didn't make the orders worth it for me. It was a hit or miss before but now 100 percent of orders will have massive charges on them. If you need to return it's expensive and if you have an issue with your order contacting customer service is an absolute nightmare! It's only worth it if you're from the UK.

Edit: they've changed some rules so now I believe you're able to order up to 120 dollars worth of items without custom charges! Yaaaay!

Thumbnail of user carlyh25
GB
1 review
1 helpful vote
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October 27th, 2018

Useless. In breach of contract and say they can't do anything for another 3 days. They're already 2 days late - you'd think they would want to do something about that but apparently they don't care. Meanwhile, over £400 of my belongings are sat somewhere in Wembley according to my tracking information with no explanation! So either ASOS think it's ok for couriers to steal people's orders, or they think it's ok for couriers to do whatever they like with your stuff for 4-5 days before they actually give you your order! Either one... ridiculous!

Thumbnail of user tareqa40
Canada
1 review
0 helpful votes
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December 19th, 2022
Verified purchase

Communication 0, they don't care about customers, I never received a notification about my package, it was in postal office for more than a week, was charged COD for unknown reason not even postal office could explain for what! I don't recommend this place

Tip for consumers:
Don't order here

Products used:
Shorts

Service
Value
Shipping
Returns
Quality
Thumbnail of user davey96
Romania
18 reviews
68 helpful votes
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December 2nd, 2013

Best clothing collection I have ever seen. They have so many quality clothes and every month I cannot help from buying something. They always send the order the next day and I receive it in less than 10 days intact. I also love when they send newsletter with promo codes.

Thumbnail of user kellsk
Singapore
1 review
0 helpful votes
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August 18th, 2018

Been a month since I placed my order and still NEVER received it. The online tracking says the order was delivered when I was not home. No calls/notes left - how am I supposed to know how/where the order was left? Attempts to contact Customer Service on six separate times all to no avail. Same thing's been repeated over and over, 'we'll get in touch within 12 days'. I've shopped with many others but this never happened. You, ASOS, have the information you need: contact details, etc. You could've contacted when my order reached and I wasn't home. You could've done better. An absolute terrible experience. Beyond disappointing!

Thumbnail of user daisym238
Canada
1 review
26 helpful votes
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September 26th, 2020

I ordered 3 dresses from this pathetic website, I paid extra 25bucks for it to be delivered early.

So 1- the clothes never came on the said date. My birthdays gone and I still haven't received any update
2- I sent them emails but they do not reply.

So guys plz do not waste your money on this site and if possible get this site shut. They're fooling everyone.

Thumbnail of user dylanp59
Canada
2 reviews
4 helpful votes
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May 7th, 2020

I'd never ordered from them before so I ordered one thing to see how their sizing was. They have a Canadian site so I didn't think anything would be wonky but their shipping is expensive af, $15 base on a $30 item and then it came with a $25 C. O. D. Which Canada Post confirmed to me wasn't a tax or duty charge. They didn't know what the charge was for because it was written in by the company. I tried to contact their customer service but the only working options were through facebook or twitter which is the stupidest thing I've ever seen in customer service, especially when they asked for my email and order number over twitter "because they value they customer's privacy and security". Oh and they charge you a $25 fee for returns from Canada...

The whole company's a mess, I won't be ordering from them again and neither should you.

Tip for consumers:
Don't shop there if you are shipping to Canada

Products used:
Pants

Service
Value
Shipping
Returns
Quality
Thumbnail of user julianb124
Canada
1 review
0 helpful votes
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February 7th, 2021

I ended up purchasing a ton of clothes from ASOS, unbeknownst to me, when it was shipped, I had to pay exorbitant customs fees at the post office.

That left a sour taste in my mouth, but I was excited to try the clothes. That excitement faded when most the clothes was low quality and one artifact was basically ripped.

I proceeded to file a return and that resulted in me once again payed over $20 just to have it shipped back. The return would've been greater than the custom fees so I figured it would be alright.

Except I never received my refund! Essentially, I paid for clothes, paid almost $30 at customs, then paid another $20 to have it shipped back and they kept the $100 worth of clothes and my refund!

They basically robbed me. Awful company. I'm still in disbelief. Please avoid.

Tip for consumers:
Avoid. Avoid. Avoid.

Products used:
I tried to refund them all but the crooks never gave me my refund. Didn’t end up using any.

Service
Value
Shipping
Returns
Quality
Thumbnail of user annek7
Brazil
5 reviews
8 helpful votes
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August 14th, 2013

Asos is one of my favorite retailer stores. Since you can not see the dresses physically you can not know how the clothing item is like. I do most of my cloth shopping online and almost return %50 of my purchases. The good thing with asos is that in addition to free shipping, you don't pay anything also for returns.

Thumbnail of user martinj193
Canada
1 review
0 helpful votes
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December 2nd, 2020

I advise people from Canada not to order with them, they advertise free shipping and easy returns but will charge you for shipping plus charges upon receiving the order from Canada Post and if item is damaged or faulty, they will definitely charge you for shipping back items. Avoid at all costs. Worst customer care and worst after sales policies.

Thumbnail of user mariam185
GB
3 reviews
6 helpful votes
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October 26th, 2015

Asos is using Hermes as delivery company. H doe not have phone number or address to pick up your own parcel in the event that you miss your parcel. I am never at home because I work in the mornings. I called ASOS and explain this case and asked them to use other Currier or deliver evenings, They then suggested that I could get a return, Period.
No help whatsoever for me to get their items. They did not care about finding the way to send it to me and instead. They would prefer not to sell me but keep on supporting and using Hermes as courier. I am gosmacked

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About the business

ASOS brands itself as a "global online fashion and beauty retailer" and sells a variety of women's and men's fashion clothing through its website.

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