• Brilliance

2021 CUSTOMER CHOICE AWARD

Brilliance

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Overview

Brilliance has a rating of 4.1 stars from 422 reviews, indicating that most customers are generally satisfied with their purchases. Reviewers satisfied with Brilliance most frequently mention customer service, engagement ring, and wedding band. Brilliance ranks 4th among Diamond sites.

  • Service
    89
  • Value
    88
  • Shipping
    90
  • Returns
    44
  • Quality
    89
Positive reviews (last 12 months): 50%
Positive
1
Neutral
0
Negative
1
56
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How would you rate Brilliance?
Top Positive Review

“Tom knocked it out of the park”

J P.
3/23/24

Thank you for your help and answering my questions. We now have an exceptional stone I get to build a ring for my wife to be. Thanks again Tom

Top Critical Review

“Don't shop here”

Brian M.
6/27/18

The fine print is a huge reason to avoid this place. The rules for return are strategically designed so that if anything goes wrong you will not be able to return within the refund time limit and you will not be getting your money back. The time period actually starts from the date of the order not when you actually receive and see the diamond. They also refuse to help you shop for alternatives if you try to prepare for the narrow time frame of exchange. If you're comfortable risking your ring budget then it's no big deal. But if you are like me and it is an investment then avoid this fine print trap.

Reviews (422)

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Reviews that mention popular keywords

customer service (119) engagement ring (108) wedding band (38) custom ring (18)
Thumbnail of user jesset22
Alabama
1 review
0 helpful votes
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January 8th, 2016

I had a wonderful time working with Anthony and the others on the Brilliance team in creating the perfect, custom engagement ring for my girlfriend! Everyone was very helpful, clearly communicating, and very knowledgable about every step in the process. I would recommend this company to anyone from the novice who needs guidance through the process to a jewelry expert looking for a convenient way to purchase or design fine pieces of jewelry!

Tip for consumers:
Don't get ripped off by local jewelers and their insane markups! Use Brilliance!

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Thumbnail of user jaredw10
Florida
1 review
0 helpful votes
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January 5th, 2016

If your looking for a beautiful ring/jewelry/diamond at a great price you won't find a better place. Jon Rios the salesman at brilliance helped find me the best diamond i could afford and kept me on budget.He didnt rush me or try to pressure me into anything. The ring appraised even higher than I expected at an independent appraiser. Overall really pleased with the whole transaction. Ask for Jon you wont be disappointed!

Thumbnail of user patrickm1082
Oklahoma
1 review
0 helpful votes
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January 15th, 2021

I was looking for something for my partners birthday that showed were together forever and found the most perfect ring on Brilliance. I ordered, got it quickly, and it even came with a sheet showing it's worth. My partner was elated and wears it every day! The best part, they work with Affirm and I was able to finance the ring! I couldn't be more happy with Brilliance!

Products used:
Ring

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Thumbnail of user garyw45
Georgia
1 review
1 helpful vote
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June 17th, 2015

I had been looking for a diamond and setting for three months before I found Brilliance. However, Brilliance was so helpful in my search that i was able to find exactly what i was looking. They stayed with me and helped every step through the process. I recommend them to anyone ring shopping!

Thumbnail of user britnym
New York
1 review
0 helpful votes
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July 11th, 2017

Your mens cobalt wedding band with trees laser engraved around it is the most perfect ring for my husband. The design looks awesome, the comfort fit band feels good and the cobalt is proving to be very scratch resistant!

Thumbnail of user ginor31
Florida
1 review
0 helpful votes
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April 26th, 2021

The ring I ordered from brilliance was even more spectacular in person than in the picture provided. The team was incredible every step of the way and reached out to me when necessary. Everyone's been very knowledgeable and helpful!

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Thumbnail of user calvinv13
Louisiana
2 reviews
0 helpful votes
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November 3rd, 2020

Can't take Maegan (Vogel) enough for all the support - even during a pandemic she made this purchase stress free. Answered all my questions until I was secure with my purchase as well as future upgrades. I will be in touch!

Thumbnail of user brianb1676
Colorado
1 review
11 helpful votes
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May 14th, 2020

OUTSTANDING! Natasha was a pleasure to work with, always had an answer right away. I drew up a rendering of what I wanted her engagement ring to look like and the designer nailed it on the first shot! Also, my trip got cancelled so I asked to have the ring earlier than I needed, and it showed up 3 days before that!

Thumbnail of user markb913
New Jersey
1 review
8 helpful votes
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September 6th, 2018

Purchased a flawless loose diamond stone from Brilliance! When I had the Diamond set and appraised, to my surprise the stone was appraised almost triple the price that I paid! Excellent customer service with expert jewelers to help you pick the perfect stone!

Thanks again,
Mark B.

Thumbnail of user nicks73
India
5 reviews
13 helpful votes
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October 27th, 2014

This is my first experience with online shopping site and I am very happy. I have ordered a wedding ring from them. Compared to other site it is bit costly but the item is good. I have received the same item that I have ordered with them. Their custom support team is also very friendly and they will respond you for all your queries.

Thumbnail of user gisellee
Texas
1 review
0 helpful votes
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December 29th, 2015

I have really enjoyed my experience working with Brilliance. I have nothing but good things to say about them from the setting to the stone. I 100% recommend them for fine jewelry purchases. They work with you & are very trustworthy.

Thumbnail of user chrisd156
Florida
1 review
0 helpful votes
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February 6th, 2016

We stumbled across brilliance.com when looking for an engagement ring and wedding band set. My fiancee really had a specific design in mind. I also had a specific price range in mind for a stone and Anthony was very helpful and provided a few options. Overall we wound up with a great ring set and are very happy with our choice to go with brilliance. We would recommend to friends and will be using them for our future business.

Thumbnail of user damient10
Georgia
1 review
0 helpful votes
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April 26th, 2016

I purchased 4 princess diamonds lately from Brilliance. Mr. Anthony Cappola was a great customer service person. I requested to see the picture of that 4 princess diamonds cut, he then sent them to me right way. Then called and asked him for the GIA reports (each of them), he then sent them to me the next day. I kept asking him questions ( more than 8 phone calls) he always explain to me patiently. Finally he shipped me 4 beautiful princess diamonds with great quality. I am very happy. Thank a lot for your helps mr. Anthony Cappola, I will contact you for my next order.

Tip for consumers:
request mr. Anthony Cappola to be your online customer services is the best choice.

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Thumbnail of user robertl235
Florida
1 review
0 helpful votes
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December 1st, 2016

Brilliance made the process of buying an engagement ring simple. I was walked through the entire process of selecting the perfect diamond for my price range. The ring I received was amazing and appraised over my purchase price considerably. Everywhere my gf goes she is complimented about her "beautiful" ring. Look no further!

Thumbnail of user brentd59
South Carolina
2 reviews
5 helpful votes
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November 4th, 2018

I have purchased the diamond, custom setting, custom wedding band and custom anniversary band for my wife from Brilliance. The customer service, quality of jewelry, and price cannot be beaten anywhere! I shopped for almost a year online and in stores to find the perfect diamond and custom setting but nowhere else was even close to the price for the quality Brilliance had!

Invoice #*******

Thumbnail of user sidc8
North Carolina
1 review
0 helpful votes
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June 24th, 2017

I checked out local jewelers and on-line sites for a pear- shaped diamond and ring setting for our anniversary. I was able to find the exact diamond grade, size and ring setting on Brilliance. Customer service was great about helping me pick the exact stone and they kept me informed all the way until delivery. The pricing of the total ring was very competitive to the lowest prices I could find for the same quality. I will definitely shop again with them in the future.

Thumbnail of user tedb53
Nebraska
1 review
0 helpful votes
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August 25th, 2016

Excellent service, excellent products. The ring I purchased from Brilliance was even better than my highest expectations. My wife and everyone who has seen it love it. I will continue to shop at Brilliance.

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Thumbnail of user stoney13
Texas
2 reviews
0 helpful votes
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December 2nd, 2016

I purchased all my engagement ring and wedding bands from the Brilliance.com. I have to say: unbeatable price in the market, and great quality and excellent kind customer service. All positive comments. Strongly recommended.

Thumbnail of user daniellenh
California
1 review
1 helpful vote
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April 16th, 2021
Verified purchase

My husband and I bought our rings here with only a few months before our wedding date. We received an awesome sale price that we were super happy with. The rings are beautiful, and fits perfectly with my engagement ring and his was great but needed to be resized - we sent it back with just enough time to spare and they realized it and rushed it through, overnighting it to us to get to us in time for us to leave for our wedding trip. Danielle was my main customer service rep and she was amazing! I was annoying with my emails ans calls but she responded to every one in a timely manner & kept me updated the whole way.

Tip for consumers:
Check for coupon codes!!

Products used:
Two rings

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Value
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Thumbnail of user sebastiend7
Minnesota
1 review
0 helpful votes
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July 14th, 2018

I must say that I had the best experience working with Jennifer from Brilliance. She was very patient with me, answered all the questions I had, helped me get approved to finance the ring I wanted and stayed in touch with me without harassing me like most sales people do until I was ready to buy the ring. Not only did she do all that, she also helped be get the best value diamond for my money! The first diamond I had picked was not that great, because I didn't know any better. She helped me pick out a much nicer diamond in a shape that was better suited for the setting I wanted. She sent me multiple pictures and videos of diamonds to pick out from. The ring arrived in a very nice package and the ring looked even better in person than in the pictures. I would definitely recommend Brilliance to anyone looking for an engagement ring or any fine jewelry! Stellar!

Thumbnail of user vincentw41
Florida
1 review
10 helpful votes
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July 3rd, 2018

I had a great experience with Brilliance.com and their staff. Their diamond experts have a ton of experience and make choosing a diamond easy. Buying the setting from them was just as easy and their workshop did an unbelievable job on my custom ring.

I got a great value, great quality and was able to save a lot compared to retail jewelers and even other online stores. Thank you Brilliance you ROCK!

Tip for consumers:
Work with one of the Diamond Experts... They are very knowledgeable.

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Thumbnail of user lucasm42
Nevada
1 review
0 helpful votes
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July 14th, 2016

I ordered both the engagement ring for my fiance and her wedding band from brilliance. She loved them both! I searched so long for a ring that I knew she would like. She wanted an oval stone and a setting that didnt stick way up off her finger. IN stores all I could find were rings way out of my price range. I used Brilliance and got the perfect ring for significantly less then it would have cost me in a retail store. Best part was I chose my setting and my diamond individually and both were perfect. She loves them. They were great to work with, and even rushed the wedding band so it would be here on time for the wedding. They were extraordinary and kept me in the loop the whole time. Very confident recommending this company to others. Thanks!

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Thumbnail of user arthurd110
Ohio
1 review
1 helpful vote
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September 11th, 2019

The selection and support is A+. Worked with staff to make sure we selected the correct diamond for my customer. Great price, great selection, outstanding service. Will be my go to source in the future. Thanks again.

Thumbnail of user mrsp5
Virginia
1 review
0 helpful votes
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December 7th, 2016

Excellent customer service while paying attention to every little detail on 3 designed pieces for me. I would definitely recommend this company for your creative needs to make that special design as well a something as simple as a solitaire mounting.

Thumbnail of user josephp135
Kentucky
1 review
0 helpful votes
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March 13th, 2018

My fiancé and I used Brilliance to purchase her engagement ring, and our wedding bands. The customer service was phenomenal and the rings are spectacular. I would recommend Brilliance to any couple looking to engaged. They offer top notch product at a very reasonable price!

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At Brilliance we are all about Better Diamonds, Lower Prices. Discover a better way to buy diamonds, design a unique ring or create that perfect jewelry gift.

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Thumbnail of user jonathono2
Meira D.
Customer Satisfaction

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