• Brilliance

2021 CUSTOMER CHOICE AWARD

Brilliance

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Overview

Brilliance has a rating of 4.1 stars from 422 reviews, indicating that most customers are generally satisfied with their purchases. Reviewers satisfied with Brilliance most frequently mention customer service, engagement ring, and wedding band. Brilliance ranks 4th among Diamond sites.

  • Service
    89
  • Value
    88
  • Shipping
    90
  • Returns
    44
  • Quality
    89
Positive reviews (last 12 months): 50%
Positive
1
Neutral
0
Negative
1
56
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How would you rate Brilliance?
Top Positive Review

“Tom knocked it out of the park”

J P.
3/23/24

Thank you for your help and answering my questions. We now have an exceptional stone I get to build a ring for my wife to be. Thanks again Tom

Top Critical Review

“Don't shop here”

Brian M.
6/27/18

The fine print is a huge reason to avoid this place. The rules for return are strategically designed so that if anything goes wrong you will not be able to return within the refund time limit and you will not be getting your money back. The time period actually starts from the date of the order not when you actually receive and see the diamond. They also refuse to help you shop for alternatives if you try to prepare for the narrow time frame of exchange. If you're comfortable risking your ring budget then it's no big deal. But if you are like me and it is an investment then avoid this fine print trap.

Reviews (422)

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Reviews that mention popular keywords

customer service (119) engagement ring (108) wedding band (38) custom ring (18)
Thumbnail of user ashleyj142
Virginia
1 review
7 helpful votes
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August 29th, 2018

Ring came exactly as pictured. I also called customer service to ask questions before I ordered and they were very helpful.

Thumbnail of user sheam6
Idaho
1 review
0 helpful votes
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March 10th, 2017

These people were so amazing to deal with! So quick and friendly! My ring turned out absolutely fabulous! Very impressed.

Thumbnail of user anthonyb125
Georgia
2 reviews
0 helpful votes
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June 30th, 2018

I purchased an engagement ring and the help that Brilliance give you is phenomenal. I would highly recommend this establishment.

Thumbnail of user joannaj61
Virginia
1 review
0 helpful votes
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April 20th, 2021

I love this earring. It is modern, timeless and beautiful. I look forward to purchasing from Brilliance.com in the future.

Service
Value
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Quality
Thumbnail of user ahmada58
California
1 review
0 helpful votes
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October 19th, 2017

From start to finish, Briliance staff was very knowledgeable and followed up on the order regularly. The product itself was outstanding and my Wife loved her ring! HIGHLY RECOMMEND!

-Ahmad

Thumbnail of user susant280
Florida
1 review
0 helpful votes
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July 12th, 2018

I purchased a stunning pair of diamonds from Brilliance and cant be happier with them. I wanted a nice pair of earrings for my 10th Anniversary and starting to hunt for the perfect pair locally. At first my local jeweler showed me a pair of diamonds with average specs and didnt have the type of high quality diamonds I was looking for. While I knew earrings didnt have to be perfect I wanted diamonds that were at least VVS1 clarity or better (near flawless).

I patiently waited two weeks for a new pair to be brought in to my jeweler and while they were stunning I was shocked at the price. I noted the quality/specs and dived into researching the real cost online. Thats when I found Brilliance!

I worked closely with a Diamond Angel (they called themselves Experts but they are really amazing) at Brilliance and we were able to find a pair of earrings with GIA reports for literally thousands less. Like most buyers I was skeptical about purchasing online but I had an Appraiser verify the diamonds and everything checked out.

Needless to say I will not be shipping anywhere else for diamonds again!

Thumbnail of user harveyw18
Florida
2 reviews
1 helpful vote
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February 22nd, 2017

I dont normally do this but I had to leave a glowing review after getting my stunning custom ring. In short:

I stumbled upon Brilliance.com after doing a couple Google searches to find the perfect center diamond for my 35th Wedding Anniversary. I called up Brilliance and was immediately helped by John Rios. He spent a ton of time with me explaining the 4Cs and what to look for (and what not to look for) when purchase a diamond.

After a couple of phone calls/emails I ended up purchasing a 2 carat Emerald cut loose diamond that was GIA certified. When I received the diamond I took it to a local appraiser who valued the stone at nearly 65% more then what I paid for it. When I called John to thank him for his service and advice he asked me what I was doing for a setting and convinced me to let him quote out a vintage ring design modeled after a design my wife showed me when we were dating (over 35 years ago).

Just like with the diamond purchase, John took the time to work with me on the setting and his team designed and made my wifes ring. When I got the finished ring back in my hands I was blown away with the detail/finish of the ring. Additionally going with Brilliance saved me thousands! No question about it I will never shop for a diamond or ring anywhere else.

Thumbnail of user mikeo630
Massachusetts
1 review
0 helpful votes
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August 8th, 2021

Just purchased another ring! Very happy with the customer support I received and the product! Will shop again.

Tip for consumers:
Pictures online truly represent what you are going to get.

Products used:
Ring

Service
Value
Shipping
Quality
Thumbnail of user austinw18
Kentucky
1 review
0 helpful votes
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December 7th, 2016

Brilliance is super helpful and offer a great selection of diamonds, I will be a returning customer!

Thumbnail of user derrons
New Jersey
1 review
0 helpful votes
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September 21st, 2020

Ordered my fiancee a Round Three Diamond Preset Engagement Ring in White Gold (1 1/2 CTW). She and I couldn't be more happy with how it turned out. It's beautiful!

Thumbnail of user alfredoa16
Texas
2 reviews
0 helpful votes
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December 7th, 2016

Brilliance.com has excellent Jewelry products, my ring was set at a fair price, and the excellent customer service. I will use Brilliance.com again!

Thumbnail of user marianop14
Argentina
2 reviews
3 helpful votes
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May 14th, 2019

The experts always go the extra mile to make us customers happy. I highly recommend.
Their selection of rings Is the best I could find so far!

Thumbnail of user victorias837
Texas
1 review
0 helpful votes
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January 26th, 2022

Quick, easy, and a great price for a great product. It was a stress free experience and she absolutely loves her ring.

Thumbnail of user nates10
Michigan
1 review
1 helpful vote
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November 19th, 2015

I began my ring search about 4 months ago, lightly educating myself on the terminology and inner workings of buying a diamond, especially online. I found a diamond on brilliance (which I hadn't heard of previously), and messaged one of their employees on the chat function (great function by the way). I gave them my email and was immediately paired with an employee (Anthony) who helped me through the entire process (key word= helped, NOT pushed). He started out by first recommending a different diamond (same price, but much better quality). Eventually he came up with 4-5 choices for me to choose from. He ended up recommending one (not the most expensive one), and we began working on designing a custom ring. He did all the communication with the designers and did an amazing job at explaining what changes I wanted. I believe I made 3-4 edits, but they told me I could do as many as I needed before I committed. Anthony stayed way under my budget, and I got way more ring than I could've hoped! I was able to get the inside of the ring engraved in whatever font I wanted. The ring was sent to the nearest fed-ex location in less than 24-hours after I confirmed a delivery location! I was amazed. Don't worry about having it sent to your house if you can sign for it though, because the box (long and rectangular, not ring box-looking) was super discreet and had a generic name as the sender. I was even uncertain that the box I was picking up from fed-ex was a ring! The process was super smooth and they were very patient with me and the changes I wanted to make. The packaging was very professional, with the appraisal, GIA certificate included as well as a ring box and polishing cloth! Could not have asked for more.

Thumbnail of user brentm46
Michigan
1 review
0 helpful votes
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June 22nd, 2017

I purchased an $8000 dollar ring that made my fiancé feel like a million dollars. I would definitely recommend dealing with a brilliance salesman.

Thumbnail of user beaua4
Georgia
1 review
0 helpful votes
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December 6th, 2016

I have made two orders from them and they did not disappoint. They keep you updated throughout and have great prices to go along with it!

Thumbnail of user mauricioa41
Florida
1 review
0 helpful votes
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September 24th, 2021

Amazing quality and awesome service!
I would recommend then 100%!
They also helped me resizing the ring for the perfect fit! Great Comunication!

Service
Value
Shipping
Returns
Quality
Thumbnail of user michaelm6498
Florida
1 review
0 helpful votes
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March 9th, 2021

Found the best prices on any site or retail shop on brilliance and the customer support was unparalleled. 10/10 would recommend.

Tip for consumers:
Use the agents that help you find what you need.

Products used:
Engagement ring

Service
Value
Shipping
Quality
Thumbnail of user anap140
Pennsylvania
1 review
1 helpful vote
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November 22nd, 2019

I needed a ring really fast to my weeding and they did everything so fast and easy. I got the ring in 4 days! Thank guys! Amazing quality too!

Thumbnail of user miltonl46
California
1 review
0 helpful votes
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February 20th, 2021

When my wife found the online store she was happy to the amount of options they offered and also the no tax was a plus

Thumbnail of user robc93
California
1 review
0 helpful votes
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December 1st, 2017

I was skeptical about purchasing a ring "unseen," but it was even better than advertised and appraised for more. I shopped a lot of sites.

Tip for consumers:
They are very responsive.

Service
Value
Shipping
Returns
Quality
Thumbnail of user harryv19
Arkansas
1 review
0 helpful votes
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February 1st, 2018

My experience from start to finish was fantastic... Sizing was great... I am very happy with the way everything went in my dealing with Brilliance...

Thumbnail of user romainb21
Singapore
1 review
25 helpful votes
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August 13th, 2014

I ve been looking to buy a solitaire for a while and was in contact with Jennifer from Billiance.
As their prices are attractive I placed an order (>6k USD) on the 1st of July.
I sent my wire transfer (outside US) the 2nd of July.

It s only the 9th of july I had an heads up (after chasing everyday) to confirm that they received their payment.
7 days is quite long even for international transfer.

It gets worst:
During 9 days after payment confirmation I didn t receive any news about ny diamond, and apparently they were not able to locate it.
It s only on the 18th of July, Brilliance told me the diamond arrived to their company, but that my diamond was chipped.

They finally offer to change it against another diamond, that I refused and request for refund.
It s been more than 20 days that I am awaiting for my refund of 6,055 USD.
And I really think that Brilliance has been lacking of professionalism, either in term of operation & communication:
- very long time to aknowledge receipt of the funds
- once funds are received no news about the diamond for 9 days
- diamond chipped
- never reimbursed yet!

Please do not use them, and try to find a small jeweler which will be able to do same price as brilliance, but you ll be able to see the stone, and avoid all this trouble!

Do not Try!

Thumbnail of user adamd728
Nevada
1 review
0 helpful votes
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January 28th, 2022

I ordered an engagement ring and my now fiancé doesn't care much for the over the top rings. I got a subtle and elegant ring everyone loves.

Tip for consumers:
If you have a specific date on when you need an engagement ring, be sure to give yourself a good two or three months in advance. It can take them a while to build the ring and ship it out.

Products used:
Engagement ring

Service
Value
Shipping
Quality
Thumbnail of user shanep362
California
1 review
0 helpful votes
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January 26th, 2022

Natasha was an amazing to deal with! I told her everything I was looking for in an engagement ring for my fiance and she made it happen!

Products used:
Engagement ring

Service
Value
Shipping
Quality

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At Brilliance we are all about Better Diamonds, Lower Prices. Discover a better way to buy diamonds, design a unique ring or create that perfect jewelry gift.

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Thumbnail of user jonathono2
Meira D.
Customer Satisfaction

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