business logo of H&M
hm.com
casual, general men, womenAge 13-18, 19-25, 26-45
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About the Business

H&M, a Swedish multinational fast-fashion retailer founded in 1947, offers trendy and affordable clothing for men, women, and children. Headquartered in Stockholm, it operates over 5,000 stores in 74 countries, emphasizing sustainability through eco-friendly practices. H&M collaborates with renowned designers and continually adapts to market trends.


hm.com
+1 855-466-7467
Sweden
H&M is part of H&M Group
Founded in 1947
Clothing item from H&MFashion apparel by H&MMerchandise from H&M clothing lineH&M fashion product

Business Highlights

General

Parent Company: H&M Group
Year Founded: 1947
Target Gender: men, women

Shipping

Shipping Cost: $5.99
Free Shipping: sometimes
Free Shipping Detail: for orders over $60

Returns

Return Policy: free
Return Instructions: all items must be in resellable condition, provided it has not been damaged, soiled, washed, altered
Restocking Fees: no

Sustainability

Sustainability Score: It's a Start
Recycling Program: Repair & Recycle

Product

Style: casual, general
Body Fit: regular, plus size
Available Sizes: Men's (XS, S, M, L, XL, XXL, 3XL, 4XL), Women's (XS, S, M, L, XL, XXL, 3XL, 4XL)

Customer Service

Support Channels: chat, phone, facebook, instagram
Support Phone: +1 855-466-7467

Payment Options

Payment Methods: card payments, Paypal, financing, Apple Pay
Buy Now Pay Later: Klarna

Membership Programs

Rewards Program: TopCashback

How would you rate H&M?
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Reviews Summary

H&M has a rating of 2 stars from 802 reviews, indicating that most customers are generally dissatisfied with their purchases. Reviewers dissatisfied with H&M most frequently mention customer service, online shopping and credit card. H&M ranks 88th among Discount Clothing sites.

service
138
value
130
shipping
123
returns
114
quality
127
Canada
32 reviews
32 helpful votes
Follow Sage R.
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A secret heaven
February 9, 2016

You will always find one thing or many things at H&M. Great deals, keep you styling. From shoes, to bras, to dresses and more. Office to clubbing, to running and more. H&M will keep you dressed up and fashion savy all the time

Date of experience: February 9, 2016
Canada
1 review
3 helpful votes
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DON'T BUY ONLINE!
December 17, 2018

H&M charged shipping fee automatically and relaying on customer to apply free shipping code on their own and refused to refund me the shipping fee for $7.99 + taxes after 3 days of purchasing over $100 dollar item. And they are the only company I know CHARGE RETURN FEE for $4.99 + taxes. So if you buy online and trying to return, you will lose ~$15 dollar just on shipping. BE AWARE!

Date of experience: December 17, 2018
Pennsylvania
1 review
2 helpful votes
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Made an order at 9:15am and didn't have the option to cancel it. Called customer service for assistance at 9:30am, after being on hold for 27 minutes, the call ended prematurely. Called a second time and was then ultimately told that my order cannot be canceled so I have to wait on it to get here to have to deal wit the hassle of returning it. Seriously, no one should shop here.

Date of experience: April 29, 2020
Slovenia
1 review
1 helpful vote
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Poor quality
February 24, 2017

I ordered two times and both times I was really surprised because at least half of my order was totally unwearable - very poor fabric, not elastic, I mean I should at least breathe normally in a dress, I ordered same size but their sizing is complete disaster. And for the end - they charge for returning the items. I DO NOT recommend and will not buy there anymore.

Date of experience: February 24, 2017
Canada
1 review
0 helpful votes
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I have big complaints from this stopped h&m they have lie employees and also deliver when you want order it's arrived in 2 days but they shipped after 20 days and after 1 months you will receive they order when you're calling costumer service they're saying lie lie lie after lie lie they saying sorry sorry what the hell I don't want sorry i need my stuff I ordered

Date of experience: May 1, 2021
India
1 review
7 helpful votes
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Worst customer executives so unprofessional. Do not trust H&M they are not sending all what we pay for, and then denying when we ask for sending wrong products, and not refunding amount. Torturing customers, This is fraud they have started from 2023 please do not order else your money will not going to come back and they'll not send product which you have asked for... BIG BOLD LETTERS don't trust my ******* rs they are not given

Date of experience: February 17, 2023
New York
1 review
5 helpful votes
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I ordered a pair of boots on11/25 in the amount of $72.79. The funds were held agains my account until 11/28. At that time the funds were captured. On 11/30, I received an email that stated my item was sold out, despite it saying it was available when I placed the order. So, after waiting on hold for 39 min, I was informed that my monies would be returned in 3-5 days. Basically, they had $72.79 of my money for what will be a week or so... for an item they did not have and did not ship. This is why online retailers are not supposed to capture the funds until the item ships. They have my money and I have nothing. I will not shop h&m again.

Date of experience: November 30, 2016
Canada
2 reviews
0 helpful votes
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Bad service
May 29, 2017

My tshirt order is cancelled because not available but i pay it, i dont know how to refund my money. And my second order is sandals instead of size 36 I received different size. Left sandals size 36 and right sandals size 37, i'm so disappointed.

Date of experience: May 29, 2017
Utah
1 review
0 helpful votes
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The Lie!
July 11, 2019

During the promotion of the Loyalty Program running by H&M I was promised a coupon/discount (20% off) if I would join the program. I joined, but didn't get any promised coupon/discount, there were no option to apply a discount in my Shopping Bag. I contacted the customer service and was confirmed that the promotion discount (20% off) was NOT applied to my order. I am not sure I'll have any business with h&m after such lie!

Date of experience: July 11, 2019
Germany
1 review
3 helpful votes
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Horrible online store
March 13, 2018

Their online store is horrendous. Having an account on their website is also necessary to buy ANYTHING in their online store, which is ridiculous in my opinion. If I do have to make an account in order to buy something, then I at least expect it to be easy but it is the absolute opposite of that. The process of making an account is absolutely grueling and impossible, in my experience. As I tried to put in my birthdate to confirm my age, It kept saying there is an error and something is wrong, which I do not understand because I then made at least 2 new accounts with the exact same birthdate as I put into the website and they still said there was an error. In conclusion, I do not recommend their online store unless you want to go through a grueling process to make an account in their incompetent website.

Date of experience: March 13, 2018
Georgia
2 reviews
1 helpful vote
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Online shopping
October 28, 2017

Nice clothing but not enough merchandise. Popular items sell out in a hour. They only restock 2 sizes out of the 10 listed at a time. I put a order i and recieved a confirmation email. A week later I was told it wasn't fulfilled and something went wrong with the website. I didn't get a cancellation email. I recieved nothing. I'm VERY dissapointed as this has happened before. I called customer care at least 5 times to check on the order and was told it was fine then find out it was cancelled a week later. Unacceptable!

Date of experience: October 28, 2017
Louisiana
3 reviews
2 helpful votes
Follow Essen G.
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I ordered from a sale they had, mostly basic shirts and tights but I love their material and the way the clothes fit me. I mostly shop at Charlotte Russe and their clothes vary on size. A medium may fit too tight and I don't like that. I like the selections and pricing of their clothes and will be ordering again. I received my package fast but the only issue I had was that I wasn't able to track it. I use the app and the tracker wasn't working for me so I had no idea when my package was arriving, I just knew it had been delivered. I wouldn't count that as an bad experience though because it happened the first time I ordered from Vans too. Definitely would recommend others to buy

Date of experience: June 22, 2017
California
1 review
4 helpful votes
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Ordered something and it sat in Greenwood, IN for three weeks. Customer service was super rude, asked to put me on hold, then promptly hung up on me. After a month of not receiving my package, they finally allowed me to file a missing package claim and opened a case number, citing that management will be in touch. Been a week and still havne't been in touch... Moreover, almost two months later now, I finally received my package but some items don't fit and now it is past the return date. EXTREMELY DISSATISFIED. Had always shopped at H&M before but will no longer do so.

Date of experience: June 27, 2020
New York
1 review
0 helpful votes
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The store Stole my money
October 19, 2022

I returned something for 19.99, I had paid cash, they did not return my money because the store had no change, and I did not want to give $20.00 because I did not have the penny in exchange for the store to give me $20.00, I had to give them 10 cents that they had so that the store could give me back my 20.00. The store couldn't give me a penny, but the store kept my 9 Penny's

Date of experience: October 19, 2022
Connecticut
3 reviews
5 helpful votes
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Purchased a large online Christmas order 11/24/16. Out of those items, a pair of jeans didn't fit the gift recipient. I tried to exchange them for a larger size on 12/28/16 but they didn't have the size needed. The store would only give me a store credit saying that it was over 30 days. I explained that this was a Christmas present bought during Black Friday sales and they said too bad, it's over 30 days, you can only receive store credit! This is the ONLY store that I know of that does this for Christmas returns. Buyer beware when purchasing Christmas presents during Black Friday, I know I WILL NOT be buying from H&M during this time period again!

Date of experience: December 28, 2016
Canada
2 reviews
2 helpful votes
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BAD SERVICE
August 5, 2020

So I ordered a pair if jeans and a bra from H&M. Dter like 5 days, I realize that I never receive an email confirmation from them, so I contacted customer services and they told me that since I order stuff with the guess checkout option, I will not receive any confirmation email and so I can't track my package. Luckily, my package arrived the next morning, but whn I opened up the package, I founded my bra and... a blouse! So I never received my jeans and now they out of stock, I will return the ugly blouse they send me and pray to have a refund, but seriously it's ridiculous. I mean, there is cleary a difference between a blouse an a jeans. Anyways, I learned my lesson and will not purchase with them anymore. There are some other company with better service out here. I'm just very glad that I ony ordered two things from them.

Date of experience: August 5, 2020
GB
1 review
1 helpful vote
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Ordered and paid online. Email to say order had been delivered when it hadn't. Only means of contact is via 30 plus minute wait on phone to speak to customer non service. Very polite but say they will call you - they don't. Say they will refund yoo - they don't! Still waiting for refund. Never again

Date of experience: December 15, 2015
DO
2 reviews
6 helpful votes
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I was trying to make an online purchase and the website rejected 2 of my cards, I called my banks immediately to see what's wrong and they told me that the transaction was approved by the bank but the website is rejecting the card. So I chat with 3 customer rep. And they couldn't helped me at all nor did they know what was the problem, the only thing they told me was to try again later or use another card. So, I did but still no luck. I have already tried 3 different cards now and I do not have a 4th one. I called twice and they still CANNOT help me. As last, I emailed them and guess what? STILL CANNOT HELP ME! On top of this they gave me a 25% off for NEXT purchase! What I am going to do with that if i cannot even place the first order!?

Date of experience: January 7, 2017
Canada
1 review
3 helpful votes
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I ordered clothing online on H&M website, I have been waiting for 14 days and only receive one of my shipment, the other one they said it was delivered, but I didn't receive it. I call and email customer service, they didn't mention anything for refund or help me to look at missing package. So I call customer service again, they told me I have to wait another 14 days from the shipping date to get the refund. I feel really frustrated that I couldn't get my refund right away, they might just take away my money. I have to wait another 14 days to ask for refund and I am not sure if they are trustful. I never buying clothing online within Canada retail store have to wait more than a month to get my shipment. I will not use online shopping from H&M again. It is terrible

Date of experience: July 17, 2018
Japan
2 reviews
11 helpful votes
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This is for Tokyo stores in particular, as I haven't been to others.
It used to be a pleasant experience. Recently the staff in both the Odaiba and Shinjuku branches have been terrible. My clothes weren't folded but wadded up and thrust into the bag. Instead of running a price check, in which I was right about the price, the staff member just said no. More recently in the Shinjuku branch there were incorrectly priced items that weren't explained, and staff members called customers to the register without looking then walked away, leaving us to wonder if we had misheard. There was no eye contact, and no interaction on their part.
This service would be terrible even in North America, but in Japan it's truly pathetic. Even though I generally love the style, I've been shopping there much less because of the unhappy experiences.

Date of experience: February 19, 2019