MyCokeRewards

Basically the marketing department had a spot on idea 10(?) years ago. The days of entering 10 point codes for a free 12 pack, six month magazine subscriptions, Cedar Point tickets. Then somebody decided that THOSE lavish rewards were costing them too much money so they introduced the lotteries. Enter TEN codes for one entry, but still something tangible? It seems like Coke finds cash for operations value of $9.8 Billion and free cash flow of $8.7 billion too paltry of a sum. After all, Chairman of the Board/CEO needs a raise! That $17,623,796 will just not do! The COO coming in a distant second at $6,759,847. Those good ol' boys need raises! I feel like they should just say they are trash canning the program and be done with it...

I miss the old rewards when it was fun and exciting to get something for buying a certain brand or product. I have been saving caps thinking that they will read the consumer reviews and make some changes but clearly they could care less. So Dear Coke! I AM OUT!

The whole thing is very misleading now. They still print codes yet there are no benefits for us the consumer. It's just donating points and that's it. Not worth the time or effort for the amount the charities would get by doing that.
I have several hundred codes I've been hanging on to and accumulating hoping over the last few years that they would add some rewards like a free drink for example but nada -- nothing.
What a waste of counter space for the caps that have been collecting dust there.

The rewards program used to be a lot of fun, but it went from providing fun Coca Cola swag, to providing sweepstakes entries, to only providing charity donations (and I'm pretty sure that Coke takes the tax credit for the donations). I'm guessing they are going to donate to those groups anyways, so all you get for the time spent entering rewards is to direct which of 4 charities gets the money.

I am so incredibly disappointed with Coca Cola. They no longer reward their customers. Rather if you want to enter your codes you are forced to donate your rewards. To me it is a slap in the face as a customer. It seems to validate the "disposable" attitude in the world today.

Customers used to be able to buy products and enter products and be "rewarded" with gifts cards, movie tickets, etc for their efforts. You could also enter and bank your points for future "rewards". Wow! This program has gone way downhill. I won't be wasting my time saving the points or checking the site anymore. Not what I expect from a program that has been so great in the past.

There are no incentives to save your Coca-Cola codes, none at all because all your points no go to Charities on the official Coca-Cola website. I don't mind there being an option for giving all your hard-earned points to charity but how about an option to earn free stuff? It's not much to ask that a multi-billion dollar organization that knows to give its consumers of their products type 2 diabetes a chance for some cool swag. Please fire the guy that changed your site for the worse.

I enter the codes just to donate to the national parks. Not really sure who benefits here though as there is no accountability as to whether Coke actually donates what they say they do. Even if they do, the credit goes to Coke for the work that others do in entering the codes, not to mention the tax credits and marketing benefits Coke earns.

Glad I read all of the reviews on here and others feel the same way! The sweepstakes entries listed (same one now for 3 weeks) I have entered only 1. I get it they have to make money also off of others advertising but dang how many Verizon customers are there really? Lol. At least they could have included the other major carriers. But besides that whose to say you would even win. What 1 out of 1,000,000,000. And please tell me how many would even click on each product in top row of website for the nutrition info.? All is rock gut and not good for us but I still drink it. Anyone wanting that information surely will not be drinking the stuff anyways! Just disappointed in Coke and their new and approved program.

Lost over 3,000 points upon change in site. Have contact MyCokeRewards at least 4 times by e-mail, after much delay get response that says everything is fix. Upon login find that nothing has changed. Can't get thru on the phone. Expected much better from Coca-Cola. This rewards program is a disaster.

Coke went from providing hundreds of products for points to a Las Vegas Gamble on which you can't even play the game you want. Just like all those who wrote reviews before me, totally agree what a joke. You turn in points for the chance of wining something versus turning in points and actually getting something (at a healthy exchange in their favor). Very disappointed having been using a rewards member since 2006. But I am done. Hope the money they think they will save costs them dearly...

I have been in this so called Coke rewards program for over 5 years. This has been the worst year ever for there so called rewards.It takes a lot of time and money to enter these damn caps, codes, and status activities. For what a 10 $ reward that you can only redeem once. Coke rewards hyped us all up this year.To only disappoint it's loyal customers. I can't even spend my points to get out and wash my hands with it. What a joke. There boxes of joy instant win challenge is a joke as well. Spent 100 caps a total of 300 points and didn't win anything, but they claim there is 85,000 prizes to be won. Dont waste your codes on that fraudulent game.

Coke seems to have veered away from making it's loyal customers happy and moved to something that doesn't even make sense. Points used to mean something. A really great prize. Now, you get NOTHING. Don't waste your time.

Saving the points to wanted them every week, was the one thing our family did together. Every Sunday night my wife and 3 boys would all gather around the dining table. We all would take turns reading the codes to my wife as she entered them. Since the reward system ended I haven't seen my wife, and the three boys won't come out of their rooms. Do you have any idea how bad it must drink up there? My love has been in shambles, lost my job 2 weeks ago.
Coke has no idea the ripple effect it has caused.
Seriously the new program sucks.