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  • Ashford

2024 CUSTOMER CHOICE AWARD

Ashford

Corporate Values

Overview

Ashford has a rating of 4.6 stars from 3,059 reviews, indicating that most customers are generally satisfied with their purchases. Reviewers satisfied with Ashford most frequently mention great price, customer service, and fast delivery. Ashford ranks 2nd among Watch sites.

Proactively asks for customer feedback

This company responds to reviews, but usually not within the first month

Positive reviews (last 12 months): 89.9%
Positive
1,131
Neutral
30
Negative
97

Instant Feedback

9,596 reviews

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How would you rate Ashford?
Business's Favorite Review

“Excellent transaction.”

Ed S.
8/4/21

Purchased 8 watches at one time for gifts to friends. Watches arrived promptly and in perfect condition. I was very satisfied with the watches and the service. Friends liked the watches very much and no one has had any problems with them. Excellent transaction.

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Top Positive Review

“Very good”

Tamilselvan W.
6/1/22

Very good. I would recommend everyone to choose ashford.

Reviews (3,059)

Rating

Timeframe

Other

Reviews that mention popular keywords

shopping experience (221) customer service (267) quality watches (52) quality product (62) thanks ashford (22) warranty card (20)
Thumbnail of user majm12
1 review
0 helpful votes
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December 11th, 2022
Verified purchase

Easy Transaction and Fast Delivery. However, I bought a watch from Ashford in the past and although I had my refund in full with no issues, they stipulate that you can't even try the watch on the wrist. That watch had a sealed shrink wrap plastic, so I didn't even get it out of the wrapping.

Thumbnail of user deepj
1 review
12 helpful votes
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June 27th, 2014

They just sell their product, you can not exchange it or
Return it. Just waste of money to buy product from them.
I bought a Ck watch for my wife it was bigger in size so I
Wanted to replace it. They said oh we can not exchange it.
So I wasted my money I think.

Thumbnail of user steves403
1 review
7 helpful votes
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September 27th, 2017

The watch that I purchased was defective. The second hand ran but the time never changed. I did not realize the defect until I had removed the plastic cover. Ashford would not refund my money and I had the send the watch back for warranty work. They claim it will take up to 10 weeks to resolve the issue. I am very skeptical that they will fix the watch. A reputable company would have refunded my money and apologized.

Thumbnail of user tuann4
1 review
3 helpful votes
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July 15th, 2016

Sold a brand new watch in attractive price or cheap price. If you want super cheap from them, just check out slickdeals.net, sometimes they provide a coupon code; then you will get a super cheap. I bought 10 watches in two transactions from them at super cheap price for resale; but at the end I returned to them all in 2 transactions and each time I got a full refund. I followed their direction of return and I did exactly on the return instruction that they provide and I got a full refund of $2200. This online store sell genuine brand new expensive watch at super attractive price and I am very satisfy to buy watch from them. The watches are genuine and brand new.

Thumbnail of user masanorim
1 review
24 helpful votes
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March 14th, 2018

The crown fell off a new watch I bought from them on its initial time adjustment. The customer rep I spoke to told me that the crown being an external item was not covered by warranty. I could not believe what she was saying and i insisted on talking to her supervisor and she told me such a person was not available, when I asked if she was the only one at the company she relented and got me to her supervisor Bret. He gave me the same song and dance and when I became upset he relented and told me they would look at it to see if it can be repaired. Im still not sure I will send it, once its in their hands they could hold it hostage and I am not sure I trust them.

Thumbnail of user suzannef51
2 reviews
0 helpful votes
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October 17th, 2018
Verified purchase

I ordered a watch and the face was too big for me. I called customer service and they were awesome. I ordered another watch and received it 2 days later. I love the new watch and Ashford followed up to make sure I was happy with the new watch. I highly recommend Ashford for their service and their discounts on watches. I have two now!

Thumbnail of user alexz84
1 review
12 helpful votes
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December 14th, 2018
Verified purchase

Purchased Rado watch on a Cyber Monday, but when it arrived it had a different look/color of the dial than on the website and I didn't care for it. Chose another watch and although it was a comparable Rado model was not offered at the Cyber Monday price. Customer service checked with their Sales Manager and he approved the exchange. All handled very professionally and smoothly including UPS charges both way. I was impressed and very pleased.

Thumbnail of user katerinab27
1 review
0 helpful votes
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October 21st, 2023
Verified purchase

I haven't received my parcel. The delivery service lost it or stole it. I wrote about this incident to the store. They delegated the entire solution to the problem to me. I have to decide this with the mail, although I paid the money to the store and they should have made sure that I received the parcel and they chose this delivery service. I had a case with another store, exactly like this, so the store sent me my order again without any problems and then solved this problem itself. Here everything is the other way around. I'm very disappointed.

I haven't received my parcel. the delivery service lost it or stole it. I wrote about this incident to the store. They delegated the entire solution to the problem to me. I have to decide this with the mail, although I paid the money to the store and they should have made sure that I received the parcel and they chose this delivery service. I had a case with another store, exactly like this, so the store sent me my order again without any problems and then solved this problem itself. here everything is the other way around. I'm very disappointed.

Service
Thumbnail of user ashfordw1
Ashford W. – Ashford Rep

Hello,

Thank you for your review. Ashford takes all their customer comments and concerns seriously. We apologize for any inconvenience this may have caused you during your purchase.

We hope you are willing to give us a chance!

Please contact our customer service or sales team for assistance you may need.

Kerryclare G.
Manager of Customer Service

Thumbnail of user josephs213
1 review
5 helpful votes
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April 25th, 2017

I purchased a Raymond Weil moonphase from Ashford. Less than 2 months later the thing was broken... I sent it back--- which cost me 50 bucks, then had to wait over a month to get the "repaired" watch back. It was returned and worked for about a week before breaking again. Ashford would not return the watch and instead said that they would "repair" it again. Customer service not helpful, and now, Ive owned the watch for almost a year and have only had it operational for 3 months... A TOTAL JOKE. I will never use them again, they do not do quality repairs and sell substandard watches.

A JOKE!

Thumbnail of user larryt128
1 review
18 helpful votes
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July 8th, 2019

Purchased a 88 Rue du Rhone Double 8 Origin Men's Watch 87WA*******-SD as a "Store Display. Pristine Condition - Never Worn"
Original impression was positive and I reported I was very happy with this purchase. However, the watch has since broken down, and I wore it only occasionally.
I tried to give them a second chance, and added a watch in my cart yesterday. Went to checkout this morning, and price increased by 50%! Chatted with *, a customer service supervisor, and was non-apathetically told they would not honor the price in effect when i put it in the cart within the past 24 hours. Wow, they lost a purchase and a customer. Will not shop with them again.

*Personal information redacted by admin

Thumbnail of user charlesm853
1 review
54 helpful votes
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February 1st, 2020

I bought a watch from Ashford and it got bad in a few months. They misguided me to send the watch back a few times for repair, but they could not fix it after a few times. They said the watch was shocked, but they never provided me the proof. The watch was never shocked on my side. They refused to refund me. Their products might be gray market stuff or falsified. I will never buy from them again. I absolutely don't recommend them.

Thumbnail of user matthiask41
1 review
0 helpful votes
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May 11th, 2023
Verified purchase

Order has not been delivered. Ashford imputes fraudulent loss to customer and requests a police report for a parcel that probably has never been delivered at all.
This is pour customer service and leads to the assumption that Ashford wants to refuse its liability.

Service
Thumbnail of user ashfordw1
Ashford W. – Ashford Rep

Hello,
Thank you for your review. Please reach out to customer service for any assistance.

Thumbnail of user nancyc87
1 review
12 helpful votes
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December 10th, 2015

Everyone in their customer service said different and they will say: We have different customer service reps all over the world, I do not know who said that to you"

So, never trust their customer service for any inquiry. They do not know what are they talking about

Thumbnail of user roozbehe
1 review
0 helpful votes
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November 5th, 2023
Verified purchase

I ordered total of eight watches from Ashford and two of the watches needed battery because they weren't working. I spent $20 each total of $40. Im really unhappy how come you are sending watches without checking them they are fully operating or not.

customer support didnt help me at all.

Service
Thumbnail of user ashfordw1
Ashford W. – Ashford Rep

Hello,

Thank you for your review. Ashford takes all their customer comments and concerns seriously. We apologize for any inconvenience this may have caused you during your purchase.

We hope you are willing to give us a chance!

Please contact our customer service or sales team for assistance you may need.

Kerryclare G.
Manager of Customer Service

Thumbnail of user lauriem43
1 review
41 helpful votes
  • Send Message
January 11th, 2016

Hello everyone,

Be careful, Ashfor products are FAKE. That probably why items sent to any address outside the United States are considered final sale and cannot be returned. What a clever way to steal honnest consumers! Ordering at Ashford was my biggest mistake and it costed me a lot!

Thumbnail of user megm41
1 review
0 helpful votes
  • Send Message
December 11th, 2018
Verified purchase

Great... swift delivery. I changed my mind and would prefer to have the other watch. The replacement order was smooth and the customer service was responsive. Very satisfied with my final purchase and am wearing my new watch all the time.

Thumbnail of user alis523
1 review
0 helpful votes
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November 5th, 2023
Verified purchase

The export charges are mentioned on the website that you will be charged, but not included when you buy the watch. I got ripped off an extra £115, in dollars it's $140 i had to pay UPS otherwise i wasn't getting the watch. Not happy about that at all, the full amount should be mentioned on the website, not just a sentence.

I was only told export charges can be charged on International shipping but no amounts. I wouldn't of bought the watch if i knew i was gonna pay such a big amount. For this reason i should be refunded the $140.

Reason I chose this business:

I thought im getting a great deal when i wasn't.

Service
Thumbnail of user ashfordw1
Ashford W. – Ashford Rep

Hello,

Thank you for your review. Ashford takes all their customer comments and concerns seriously. We apologize for any inconvenience this may have caused you during your purchase.

We hope you are willing to give us a chance!

Please contact our customer service or sales team for assistance you may need.

Kerryclare G.
Manager of Customer Service

Thumbnail of user maharic
1 review
0 helpful votes
  • Send Message
December 20th, 2023
Verified purchase

I wasn't able to order because the website wouldn't allow me to enter the detail for the billing information on my card properly. Unfortunately the website is not optimised for this and flags the purchase as fraud. Look into changing the address fields to reflect this more properly.

Reason I chose this business:

Otherwise the website probably is fine. Seems to have a lot of products and the overall layout is great. Prices are good as well.

Thumbnail of user ashfordw1
Ashford W. – Ashford Rep

Hello,

Thank you for your review. Ashford takes all their customer comments and concerns seriously. We apologize for any inconvenience this may have caused you during your purchase.

We hope you are willing to give us a chance!

Please contact our customer service or sales team for assistance you may need.

Thumbnail of user leroyw84
1 review
0 helpful votes
  • Send Message
September 3rd, 2022
Verified purchase

Earlier, when attempting to place an order, the web site wouldn't complete the transaction. Yet, it still had the audacity to still try and charge my credit card for a transaction it wouldn't compete. My bank then notified me of fraudulent that I had to spend my time resolving. Any discounts I received for being a first time customer were hard earned,

Reason I chose this business:

I really wanted that watch.

Thumbnail of user ashfordw1
Ashford W. – Ashford Rep

Hello,
Thank you for your review. We do apologize for any inconvenience.

Please reach out to customer service for any assistance.

Thumbnail of user michaelh6454
1 review
0 helpful votes
  • Send Message
January 6th, 2023
Verified purchase

The inconsistent sale prices of the watch was a little irritating, because I had to wait to make sure I was able to buy it at the best deal I could get. But once I got the timing right, it was great. Excellent deal, fast shipping. 9/10

Reason I chose this business:

It's an authorized dealer with a warranty that sells at a great discount. What's not to like?

Thumbnail of user zc37
1 review
0 helpful votes
  • Send Message
April 11th, 2023
Verified purchase

And I got a watch, fairly quickly, and without any hassle. I was skeptical at first and did some research about ashford.com (I hadn't heard of them before], but I ended up feeling comfortable ordering from them and my experience was great. It was easy to use the website and shipping was fast.

Reason I chose this business:

They had the best price for what I wanted.

Thumbnail of user mamief12
1 review
0 helpful votes
  • Send Message
October 3rd, 2023
Verified purchase

The watch is beautiful. I am getting complements on the color and style of the watch. Just the name Versace, gets there attention. It may not be on the top of the actual Designer status, but I am delighted just the same.

Reason I chose this business:

The watches are the style watches I like to wear. From everyday wear to special occasion wear. And most of all Affordable.

Thumbnail of user larrye456
1 review
0 helpful votes
  • Send Message
July 30th, 2023
Verified purchase
• Updated review

Experienced long delays and serious aggravation getting my watch through customs because Ashford does not offer to prepay all duty and taxes like Jomashop. If you prepay it sails through customs quickly. Going back to only buy from Jomashop.

Reason I chose this business:

Good discount coupons offered

Thumbnail of user ashfordw1
Ashford W. – Ashford Rep

Hello,
Thank you for your review. Please reach out to customer service for any assistance you may need

Easy to use website
June 16th, 2023
Verified site experience
• Previous review

Easy to use website. Shipping to Canada only includes the most expensive option. Should add other cheaper options that deliver in a few more days.

Reason I chose this business:

Good discount coupons offered

Thumbnail of user patriciaa222
1 review
1 helpful vote
  • Send Message
December 16th, 2018
Verified purchase

The items I order was exactly as seen on web. Great quality and beautiful styling. Also when I called to get an update on my order the customer service agent was very knowledgeable and listened to my concerns.

Thumbnail of user garym2875
1 review
0 helpful votes
  • Send Message
April 14th, 2024
Verified purchase

Nice, very good value watch arrived in Australia more quickly than I expected!

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From the business

Shop luxury watches for men and women at Ashford.com. All high end watches are listed with discount pricing and come with a 2 yr. Warranty and FREE shipping!

Business Highlights

  • Luxury Discounted Watches
  • Luxury Discounted Jewelry
  • Luxury Discounted Sunglasses

Business History

We are headquartered in one of New York City’s most iconic neighborhoods and a hub for all things luxury, Tribeca!
Although Ashford.com has been in business since 1997 and pioneered the sale of luxury timepieces on the web. We take great pride in being one of the pioneers in the watch ecommerce industry and strive to treat each customer with respect and fairness.

Company Representative

Thumbnail of user ashfordw1
Ashford W.
Customer Service Manager
Usually responds not within the first month

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